Business Communication

Name: Sagar Acharjee

ID: 23IUT0150055
Subject Code:- BCOM101
Program:- MBA 1st year
Guided by:- Mousumi Biswas
 INTRODUCTION
 Bata India, a renowned name in the footwear industry, has
been an integral part of the Indian market for decades,
shaping the country's fashion landscape with its diverse
range of footwear offerings.
 OBJECTIVE
The objectives of Bata India, like any business
organization, generally revolve around achieving
sustainable growth, profitability, and maintaining a
positive brand image.
 COMPANY PROFILE
 Bata India is the largest retailer and leading manufacturer
of footwear in India and is a part of the Bata Shoe
Organization.
 the company was set up initially as a small operation in
Konnagar (near Calcutta) in 1932.
 The Company went public in 1973 when it changed its
name to Bata India Limited. Today, Bata India has
established itself as India’s largest footwear retailer
 METHODOLOGY
Data Type: Secondary Data.
 CONCLUSION
 Bata India stands as a venerable and dynamic player in the
Indian footwear industry, with a rich legacy spanning over
nine decades. The company has successfully navigated the
ever-changing landscape of fashion and consumer
preferences, establishing itself as a household name
synonymous with quality, style, and comfort
 CONCEPTUAL RELEVANCE

The conceptual relevance of Bata India lies in its
embodiment of key business concepts and principles
that are integral to success in the retail and footwear
industry