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Title One

Refers to a good or
service being offered. 01
Title Two

Refers to a good or
service being offered.
02
Title Three

Refers to a good or
service being offered. 03
Roadmaps
Marketers must link the price to the
01 02 03
real and perceived value of the Refers to a good or Refers to a good or

service being offered.


Refers to a good or
product, but they also must service being offered. service being offered.
take into account supply costs,

service being offered.


seasonal discounts, and prices used

05

Refers to a good or
by competitors.
04
Refers to a good or Refers to a good or
service being offered. service being offered.

06 07 08
Refers to a good or Refers to a good or
service being offered. service being offered.
Title Two Title Four
Refers to a good
or service being
offered.
02 04 Refers to a good
or service being
offered.

Title One Title Three


Refers to a good
or service being
offered.
01 03 Refers to a good
or service being
offered.
Marketers must link the price to the real and
perceived value of the product, but they also must
take into account supply costs, seasonal discounts,
and prices used by competitors.

Marketers must link the price to the real and


perceived value of the product, but they also must
take into account supply costs, seasonal discounts,
and prices used by competitors.

Marketers must link the price to the real and


perceived value of the product, but they also must
take into account supply costs, seasonal discounts,
and prices used by competitors.

Marketers must link the price to the real and


perceived value of the product, but they also must
take into account supply costs, seasonal discounts,
and prices used by competitors.
Refers to a good or
Title One
service being offered.

Refers to a good or
Title Three service being offered.

Refers to a good or Refers to a good or


service being offered.
Title Two Title Four
service being offered.
Roadmap Infographics
Marketers must link the price to the real and perceived value of the product, but they also must
take into account supply costs, seasonal discounts, and prices used by competitors.

1 3

2 4

Refers to a good or Refers to a good or


service being offered. service being offered.

Refers to a good or Refers to a good or


service being offered. service being offered.
04
Refers to a good or
service being offered.

03
02
Refers to a good or
service being offered.

Refers to a good or

01
service being offered.

Refers to a good or
service being offered.
1 Refers to a good or
service being offered.

Refers to a good or
service being offered. 2
Refers to a good or
3 service being offered.

Refers to a good or
service being offered. 4

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