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GLOBALIZATION AND
INDIAN ECONOMY
@ MARUTI SUZUKI & HERO
MOTORCORP
XX SLIDES
 INDIAN AUTOMOBILE SECTOR
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AT A4
GLANCE
This sector employs 37 million people
(direct and indirect), contributes 7.5% to
the country’s GDP and 49% to the
Indian automotive
NATRiP would position India as highly industry is expected manufacturing GDP
visible, in the global context through to reach Rupees 16-18
joint efforts. Under this, five testing and trillion by 2026
The objective for the
research centres have been established in India’s government
Indian government is
expects automobile
the country since 2015. FAME scheme to promote the growth
sector to attract US
of India as a Research
has introduced electric vehicles in 11 and Development
$ 8-10 billion in
local and foreign
cities centre as well as a
investments by
manufacturing hub,
2023
globally
World’s 4th
Largest
Industry Fuel price volatility,
competition,
By 2030, it is foreseen that the country Increased FDI, large
changing
scale English
would be a forerunner in shared mobility, preferences, human
speaking manpower
resource
providing opportunities for electric and and innovation can
requirements and
lead to better results Research and
autonomous vehicles. Sales of electric Development on
limited investment
pose a threat
two-wheelers takes off quickly unlike alternate energy sources,
electric cars which takes some time to be hybrid vehicles and
environmental
sold en masse compliances along with
infrastructure and human
resource are some of the
key strategies
 ABOUT MARUTI SUZUKI
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INTRODUCTION PRODUCT LINE
• 56.21% owned subsidiary of the Swift was a major contributor
Japanese car and motorcycle 01 02
manufacturer Suzuki Motor
Corporation
• Sale of 2.1 Crore vehicles sold
across 3.5K showrooms
• 04 manufacturing plants in India

SALES AND PROFIT MARKET SHARE

Rising sales for last 7 year except for 04 03 The market share has remained
current year consistent for all the major players with
minute deviations
 GLOBAL SUPPLY CHAIN
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IMPORTS: EXPORTS:
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adipiscing elit. Morbi condimentum euismod elit
Volume (Intermodal Volume (Intermodal
Parts Country of Origin
Containers) eu viverra. EtiamCountry
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of Destination
Containers)
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Automated Manual Transmission
enim. Fusce id odio et
South Korea 2
China 275
Dzire
Manual Transmitter
erat tincidunt sodales
South Korea
at a elit. 55
Shock Absorber for Swift China 12
Shock Absorber for Baleno China 20 Automatic Regulator USA 270
Daytime running lamp for
Ciaz
China 30
KEY TAKEAWAYS: GOVERNMENT
POLICIES:
Nuts Japan 300
Maruti exports to
Senso Deluxe Car Perfume 90% of MSI (Maruti countries like Chile,
Gel
Poland 14
Suzuki India) are Indonesia,
• Technological freedom
Safety Glass for WagonR China 104 manufactured in Bangladesh, South • The fiscal measures, tax reliefs
India itself in terms, Africa, Uruguay and
Brake Pads China 80
component-wise and reforms brought by the
Spare Tire Kit Belgium 8 Nepal
Front Bumper with Fog Belgium 19
government assisted
Disc Brake Philippines 9 automobile sector
Exports to developed Top cars exported are
Front Fog Lamp Philippines 1
nations like Australia, Alto K10, Celerio, • One stop clearance for any FDI
Input Shaft Australia 1 Netherlands, UK, Baleno, Ignis and approval
Germany, France, and Dzire among 14 other •
Crank Thrust Oman 2
Italy models
Better amenities by state
Ventilator Belgium 2
Rear Wheels Venezuela 4
government
05/06/2024
Hinges Venezuela 2
• 100 % tax deduction on4 export
 ABOUT HERO MOTORCORP
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INTRODUCTION
• Indian motorcycle and scooter
PRODUCT LINE
Karizma ZMR,X Pulse, Xtreme, Hero
manufacturer based in New Delhi, India
Achiever, Hero Glamour, Hero
• Market share of about 36% in the two-
Splender, Hero Maestro and Pleasure
wheeler category
• Market capitalization of the company
was ₹308 billion

SALES AND PROFIT

TRENDLINE MARKET SHARE
• Consistent growth of 5.5% except for Market Share of Hero MotoCorp is
current year constant around 36%
• Growth has been significant and
overall trend has been upwards, profit
fell in the last fiscal year

5
 GLOBAL SUPPLY CHAIN
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IMPORTS: EXPORTS:
Lorem ipsum dolor sit amet, consectetur
• Sri Lanka • Kenya • Brazil

SOUTH AMERICA
ASIA

AFRICA
• Bangladesh • Mozambique • Argentina
adipiscing elit. Morbi condimentum euismod elit
• Nepal • Tanzania • Columbia
Volume
Country of eu viverra. Etiam cursus nec lacus nec rhoncus.
• Bhutan
• Myanmar
• Uganda
• Ivory Coast
• Guatemala
• Honduras
Parts (Intermodal
Destination Pellentesque ac hendrerit enim. Fusce id odio et
• UAE • Burkina Faso • El Salvador
Containers) • Iran • Congo • Nicaragua
erat tincidunt sodales at a elit.
• Turkey • Angola
• Egypt • Ethiopia
Handles and Knobs Indonesia 30

Aluminium Wheels
(Unfinished)
China 550 Challenges:
Alloy Wheels China 342
Hero’s market share Forced to strengthen
Competition in has come down from its R&D since the split
Rubber for Wheels China 300 premium scooter 46% to 36-37% since which led to huge
segment it parted ways with investments of $120
Small Alloy Wheels China 220 Honda million
Aluminium Wheels
China 202
(Finished)
Gearing up to take
Steel Gasket Japan 55 installed capacity to 11 Internal dynamics will
million units of have to be re-
Carburetor Japan 20 motorcycles and established
scooters per annum
6
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