W I E K K A N R E TA I L G R O U P

MAP TO
MARKET
LEADERSHIP
Marketing Agenda 2030
Navigating this
Presentation
C O N T E N T C O M PA S S :

01 Overview

02 Forward: Vision and Goals

03 Inward: Campaigns and Targets

04 Outward: Competition and Strategy

05 Onward: Plans and Activities

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3
At Wiekkan,
we can!

We draw from a decade of experience

in innovation and leadership.

Presentations are communication tools that can be used as

demonstrations, lectures, speeches, reports, and more. It is mostly
presented before an audience. It serves a variety of purposes, making
presentations powerful tools for convincing and teaching.
Our Portfolio
of Products Online
Marketplace
A platform for
F L A G S H I P O F F E R S & S E RV I C E S
borderless selling

End-to-End
Retail
Customer satisfaction, from
choice to checkout

Full Customer
Support
Multi-channel
help hotlines
Wiekkan
An omni-channel marketing strategy
for customer retention and acquisition

Innovation Presentations are communication tools that can be used as demonstrations,

lectures, speeches, reports, and more. It is mostly presented before an
audience.
 0
Highlighting 6
Co-creation

Customer Interaction B2B Collaboration VR and AR Experiences

Presentations are tools that can be used as
demonstrations, lectures, speeches, reports,
and more.
It is mostly presented before
an audience.
Presentations are tools that can be used as
demonstrations, lectures, speeches, reports,
and more.
It is mostly presented before
an audience.
Presentations are tools that can be used as
demonstrations, lectures, speeches, reports,
and more.
It is mostly presented before
an audience.
 0
Gen X 7
Legacy customers
with brand loyalty

Target Markets Millennials

Today's leaders
and professionals

THE FOCUS OF CUSTOMER

RETENTION AND ACQUISITION
Gen Z
Emerging
youth markets
 Market Research Opportunities
M A R K E T R E S E A R C H O P P O RT U N I T I E S
Learning from discussions
Focus Groups

actual experience

User Testing
Feedback from
Observations
0 Observing in-situation
behavior

8
 S W
Strengths Weaknesses

What do we do well? What can we improve?

What is our unique What constructive feedback can

selling point? we work on?

Opportunities Threats

O T
What are our What uncertainties
untapped markets? lie ahead?

What trends can we use What are our competitors doing

to our benefit? better than us?
 1
Competitor Analysis 0
I N S I G H T S F R O M I N D U S T RY

Beur Ltd. Nolusc Co. NoluBeta Bur Digital Co.

Highest-rated Most profitable Emerging player
retail brand company last year

Presentations are tools that can be used
as demonstrations, lectures, speeches,
reports,
and more. It is mostly presented before
an audience.
Presentations are tools that can be used
as demonstrations, lectures, speeches,
reports,
and more. It is mostly presented before
an audience.
Presentations are tools that can be used
as demonstrations, lectures, speeches,
reports,
and more. It is mostly presented before
an audience.
1 B2B and B2C expertise

1 We cater to multiple markets.

Digital-first approach

We break new ground through

technology.

Unique Dynamic team

Selling Points We have a young,

talented organization.
 1
Marketing Channels 2
That Will Be Utilized

OFFLINE ONLINE HYBRID

Omni-channel marketing Maximizing digital tools, Seamless experience
and advertisement platforms and technology across channels
Map to Market Phase 3:
Retain

Leadership Give customers

reasons to stay

OUR 3-PHASE APPROACH

Phase 2:
Engage
Establish brand loyalty

Phase 1:
Attract
Ensure our services stand out
1 from the competition

3
Onward: Our Journey 14 LAUNCH
( J A N U A RY )

Presentations are communication tools

PHASE 2
( M AY )

Presentations are communication tools

that can be used as demonstrations, that can be used as demonstrations,
M A R K E T I N G S T R AT E G Y T I M E L I N E lectures, speeches, reports, and more. lectures, speeches, reports, and more.

PRE-LAUNCH PHASE 1 PHASE 3

(DECEMBER) ( F E B R U A RY ) (AUGUST)

Presentations are communication tools Presentations are communication tools Presentations are communication tools
that can be used as demonstrations, that can be used as demonstrations, that can be used as demonstrations,
lectures, speeches, reports, and more. lectures, speeches, reports, and more. lectures, speeches, reports, and more.
The Journey
Begins!
L E T ' S N AV I G AT E O U R WAY
TO SUCCESS TOGETHER.