Title: HR Practices & Employee Performance

NAME: Ankit Rajdev PROGRAM: BBA-III Sem (I/II Shift) ENROLL. NO: 07621301710

Student name

TECNIA INSTITUTE OF ADVANCED STUDIES

Programme: BBA III Sem

Title: HR Practices & Employee Performance

Introduction and Company History:

Shoppers Stop Limited (start something new)

1.

INTRODUCTION

Shoppers Stop Limited is a chain of retail stores in india owned by K . Raheja corp. Shoppers Stop is a family store catering to lifestyle needs and selling value for money and merchandise. First retail store in india to offer a complete 360 degrees of shopping experience
2.

HISTORY

Shoppers stop was launched by K . Raheja corp. on 27th October 1991. Started with its first store in Andheri , Mumbai with the investment of rs 20 lacs. It is listed on bse (bombay stock exchange) Has been awarded the hall of flame and won the emerging market retailer of the year award

Student name

TECNIA INSTITUTE OF ADVANCED STUDIES

Programme: BBA III Sem

Title: HR Practices & Employee Performance

Vision, Mission & Objectives of the company:

1.

Vision

To be a global retailer in india andmaintain No. 1 position in the indian market in the department store category
2.

Mission

NOTHING BUT THE BEST To strive and achieve nothing but the best in terms of processes, practices , progress and deliverables 3. Objectives Their first objective is to make their customer satisfy and then profit through sales Eventual strength in acquiring a single view of the consumer across all its businesses.

Student name

TECNIA INSTITUTE OF ADVANCED STUDIES

Programme: BBA III Sem

Title: HR Practices & Employee Performance

Market linkages:

Shoppers stop offering nothing but best to its customers . Dealing in over 200 of best of international and national brands such as : Ray Ban , Police , DKNY , Levis ,Pepe , Lee , Wangler ,Nike , Boss , Revlon , and many more for all age groups and price segments.

Student name

TECNIA INSTITUTE OF ADVANCED STUDIES

Programme: BBA III Sem

Title: HR Practices & Employee Performance

Financial linkages:

Student name

TECNIA INSTITUTE OF ADVANCED STUDIES

Programme: BBA III Sem

Title: HR Practices & Employee Performance

Company Image:

Shoppers stop positions itselfas a global premium retailer outlet. Shoppers stop is positioned as a family store delivering a complete shopping experience They are providing a good marketing experience to their customers on a very large scale Customers are very much satisfied with the company as they provide good quality products The company giving shopping space a new dimension . An uncluttered and relaxed ambienc

Student name

TECNIA INSTITUTE OF ADVANCED STUDIES

Programme: BBA III Sem

Title: HR Practices & Employee Performance

Conclusion and Your Opinion:

Shoppers stop is the oldest retailchain in india Despite of high prices of , they manage to attract the customers because of good marketing stratergies They provide a high quality products The company intends to brings the worlds best retailtechnology , retail practices and sales to india It is contributing very well for the growth and development of the nation

Student name

TECNIA INSTITUTE OF ADVANCED STUDIES

Programme: BBA III Sem