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Berger Paints
Berger Paints
1 Foundation in 1760
Berger Paints was established in 1760 as a partnership firm in the UK by Lewis
Berger, with a focus on varnishes and coach paints.
2 Expansion to India
In 1923, Berger Paints began operations in India, marking the start of its long-
standing presence in the Indian market.
3 Global Presence
By the mid-20th century, Berger Paints had expanded globally, becoming one of the
largest paint companies in the world.
Products and Services offered
• Wide range of paints : Includes interior, exterior, and industrial paints for varied
surfaces.
• Specialty coatings : Provides protective coatings for metal, concrete, and wood surfac
• Decorative finishes : Offers textured, metallic, and specialty finishes for unique
aesthetics.
Market Position and Competitors
Berger Paints has established a strong market position as a
leading paint manufacturer, known for its high-quality
products and innovative solutions.
It includes :
- Asian Paints
- Nerolac
- Indigo
Financial Performance and Analysis
Market Diversification
2
Entering new geographical areas for growth
Technological Advancements
3
Investing in digital solutions for improved customer experience
Sustainable Practices
4
Commitment to environmental-friendly initiatives
.
Innovation and Sustainability Initiatives