1Win Charity Plan

India
Top popular charity activities:
1- Child Welfare

2- Animal Welfare

3- Food Donation
Donation Options:
● Donating through crowdfunding platform/ Agency.
Ketto : https://www.ketto.org/crowdfunding/fundraisers
Impactguru: https://www.impactguru.com/fundraisers

Above crowdfunding platform has association with many NGO’s.

They can work as an agency with us to find NGO and make smooth donations and
promotions

● Working with direct NGOs:

We can partner with NGOs and they will execute all the donation like Food donation, Animal
rescue activity. They will do video shoot while doing this activity and promote 1Win as
sponsors
Marketing plan
● Influencers:

We can work with multiple influencers to promote out donation activities.

We will sort list the influencers basis on their audiences/followers. Basically these influencers should
have the followers which are similar to 1Win audience

● PR Agency:

We can onboard PR agency which will promote our donation activity through multiple blogging partners
and news website.

● Branding Ads:

We will run branding ads on youtube, facebook or through other available ads platform to our existing
user base and new audience both to build the trust on 1Win.
Marketing plan
● Sponsoring offline events:

We can work sponsor or become partner for offline events such as marathon or free food donation near
metro/railway station

● Agency and NGO:

We will ask agency and NGO to promote the 1win through t-shirt, logo, food packets.
Also agency and NGO will have to promote this activity on their social platforms
Cause: Child Welfare
This donation is to provide quality education and healthcare, protection
from harm and abuse and life-saving aid during emergencies to children. It
also engages with the government to drive policy change in the interests of
children
This programme is also to facilitate school readiness for children aged 4-6
years from low-income communities.
 Promotion examples
● Games24x7 donation for child welfare:
https://www.daijiworld.com/news/newsDisplay?newsID=900071

● We can sponsor the marathon for child welfare.

https://www.arpan.org.in/tata-mumbai-marathon/

● We can partner with NGO and promote:

https://www.instagram.com/p/CumB77qsw4-/?hl=en
Animal Welfare:
This donation is improve the lives of stray animals, particularly cows,
dogs and cats. These animals often lead a life of hardship, suffering from
accidents, abuse and a lack of food, water, and medical care.
 Promotion examples
● We can donate for NGO on Ketto.
Ketto and NGO both will promote this on their social media and we can also promote this through PR:
https://www.ketto.org/fundraiser/deepakatyal

● We can sponsor the marathon for animal welfare.

https://thanecpca.org/the-indomitable-munnabhai-2/

● We can partner with NGO and promote:

https://www.bornfree.org.uk/corporate-partners/
Food Donation:
This donations is to help feed the poor and hungry. Millions of
underprivileged children and adults do not get proper food to eat.

We will donate packets marked with 1Win name.

 Promotion examples
● We can partner with NGO and we will ask them to donate food with 1Win food packaging.
We can promote this video through influencer
https://www.youtube.com/watch?v=dKDCxLYCuOM

● We can sponsor the marathon for food donation.

https://marathon.iiitb.net/

● We can partner with NGO and promote:

https://www.instagram.com/p/C2AazicS65o/?hl=en