ENTERPRENEURSHIP PROJECT

TOPIC:- BIKE RENTAL

Submitted in fulfillment of the requirement for the 3rd Semester MBA
By
RIYA BISHT
AMISHA KANDPAL
MAYA BIRKHANI
MANSI KASHYAP
AMAN SINGH BHADURIA
YOGITA NEGI
ANJALI MAJUMDAR

…
Under the Guidance of
Mr. UDIT PANDEY Sir
 Table of contents

01 02 03
Buisness Idea Market analysis Marketing plan

04 05
Operating plan Financial plan
01
Business
Overview
Tour on Wheels
Bikes Used
 02
Market analysis and
competition
• Fast Growing •Investments Risk
Market. • Safety Concerns
• Less Penetration.
• Higher Profits

STRENGTH WEAKNESS

OPPORTUNITY THREAT

• Fast Growing • Existing Market

Market. competition
• Less
Penetration.
• Higher Profits
 03
Sales and
marketing plan
 Marketing Strategy

• Listing the business on Google maps

• Pamphlets

• Social Media

• Commission Based
04 Operating plan
 Things Required And Operating

• Physical shop near Railway Station and Taxi Stand

• Mechanic Service

• Bikes

• Startup and Monthly expences

• Bike Renting Procedure

• Id Proof submission

• Security Fee 5000 / 6000 for 24 hours according to bike

• Late fee 100/150 rs per hour

05
Financial Plan
7,00,000
Available Funds
• Bikes Cost- 8 lac

• 4 lac down payment

• 4 lac EMI

• Marketing & Promotion- 50,000 Rs

• 1st month shop rent- 15000 Rs

• Additional expenses- 85000 Rs

• Spare Amount left = 1,50,000 Rs

• Bike Rent

• Royal Enfield- 3000/ 24hrs

• TVS Apache RTR- 2000/24hrs

• Income

• TVS Apache RTR • Royal Enfield

• 15 x 2 x 2000 = 60,000 • 15 x 2 x 3000 = 90,000

• 5 x 1 x 2000 = 10,000 • 5 x 1 x 3000 = 15,000

• 5 x 3 x 2000 = 30,000

• Monthly Total Income= 2,05,000 Rs

• Profit Management

• Monthly Total Income= 2,05,000 Rs

• Spare Amount left= 1,50,000 Rs

• Total= 3,55,000 Rs

• EMI 50,000 Rs

• Monthly Rent= 15,000 Rs

• Salary= 1,40,000 Rs

• Total Monthly Expenses= 2,05,000 Rs

• Monthly Savings= 1,50,000 Rs

Thanks!