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Understanding Impulse Shopping

Definition of Impulse Shopping

Overview of Emotional Triggers Impact of Impulse Buying on Consumers


Ambivalence and Consumer Strategies

Ambivalence in Impulse shopping

Strategies for Resisting Impulse Buying Challenges in Resisting Impulses


Negative Consequences and Psychological Processes

Negative Consequences of Impulse Buying

Psychological Complexity in Impulse Shopping Role of Impulse Shopping in Filling Emotional Voids
Marketing Innovations and Key Takeaways

Influence of Modern Marketing Techniques

Role of Marketing in Facilitating Impulsive Buying

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