Top 10 Forbes Global Companies of the

World

Mutsiwi Delsa R2011269Z

Chisvanimadzi Maggie R2011287R

 Forbes
 Type: Business magazine and website
 Focus: Finance, investing, technology, entrepreneurship, leadership
 Founded: 1917
 Notable Features: Forbes 400 list, Forbes Global 2000 list
 Coverage: Industry trends, market analysis, personal finance advice, profiles of
successful entrepreneurs and leaders
 Audience: Professionals, investors, those interested in finance
 Online Presence: Strong presence with a website and digital content
 Number 1 : Berkshire Hathaway(USA)
 Description: Conglomerate with diverse businesses (insurance, retail,
manufacturing, etc.)
 Market Value: $741 billion
 Sales: $276 billion
 Profit: $90 billion
 Assets: $959 billion
 Number 2 : Industrial and Commercial Bank of China(China)
 Description: Huge bank providing loans, savings, and investments
 Market Value: $214 billion
 Sales: $208 billion
 Profit: $54 billion
 Assets: $5.52 trillion
 Image: ICBC logo
 Number 3: Saudi Arabian Oil Company (Saudi Aramco)
 Description: Oil and gas company finding, producing, and selling energy
 Market Value: $2.29 trillion
 Sales: $400 billion
 Profit: $105 billion
 Assets: $576 billion
 Image: Saudi Aramco logo
 Number 4: JPMorgan Chase (USA)
 Description: Big bank providing loans, savings, investments, and more
 Market Value: $374 billion
 Sales: $125 billion
 Profit: $42 billion
 Assets: $3.95
 Image: JPMorgan Chase logo
 Number 5: China Construction Bank (China)
 Description: Large bank providing loans, savings, and investments
 Market Value: $181 billion
 Sales: $202 billion
 Profit: $47 billion
 Assets: $4.75 trillion
 Number 6: Amazon (USA)
 Description: Online store and cloud computing service
 Market Value: $1.47 trillion
 Sales: $470 billion
 Profit: $33 billion
 Assets: $421 billion
 Number 7: Apple (USA)
 Description: Tech company making electronic devices and providing software and services
 Market Value: $2.64 trillion
 Sales: $379 billion
 Profit: $101 billion
 Assets: $381 billion
 Number 8: Agricultural Bank of China (China)
 Description: Bank focusing on helping farmers and rural communities
 Market Value: $133 billion
 Sales: $181 billion
 Profit: $37 billion
 Assets: $4.56 trillion
 Number 9: Bank of America (USA)
 Description: Big bank providing loans, savings, investments, and more
 Market Value: $303 billion
 Sales: $97 billion
 Profit: $31 billion
 Assets: $3.24 trillion
 Number 10: Toyota Motor (Japan)
 Description: Automaker designing and building cars, plus financial services
 Market Value: $238 billion
 Sales: $282 billion
 Profit: $28 billion
 Assets: $552 billion
 Financial Performance
 Forbes evaluates brands based on their financial performance,
including revenue, profit margins, and growth rates. Brands that
demonstrate strong financial performance are considered more
valuable and are ranked higher on the global brands list. For
example, Apple consistently ranks high on the Forbes global brands
list due to its high revenue, profit margins, and growth rates.
 Brand Strength
 Forbes assesses brands based on their brand strength, which includes
factors such as brand awareness, customer loyalty, and reputation.
Brands with a strong brand presence and positive perception among
consumers are considered more valuable. Coca-Cola is an example
of a brand with strong brand strength, known for its high brand
awareness, customer loyalty, and positive reputation.
 Brand Value:
 Forbes considers the overall brand value of a company, which
includes factors such as brand equity, brand perception, and potential
for future growth. Brands with high brand value are seen as more
valuable and are ranked higher on the global brands list. Google is
an example of a brand with high brand value, known for its strong
brand equity, positive brand perception, and significant potential
for future growth.
 Global Presence:
 Forbes evaluates brands based on their global presence and reach in
markets around the world. Brands that have a strong connection with
consumers in different countries and adapt their marketing strategies
to diverse cultures are considered more valuable. Nike is an example
of a brand with a strong global presence, known for its reach in
markets worldwide and its ability to connect with consumers in
different countries.
 Innovation
 Forbes also considers a brand's innovation and ability to stay ahead
of the curve in terms of technology and product development.
Brands that are known for their innovative approach and cutting-
edge technology are seen as more valuable. Tesla is an example of a
brand that excels in innovation, known for its groundbreaking
electric vehicles and sustainable energy solutions. Tesla's focus on
innovation has helped it establish itself as a forward-thinking brand
on the Forbes global brands list.