Abraham maslow

By Vukona
 Who is Abraham Maslow
• Abraham Maslow was an American psychologist.
• He was famous for creating Maslow’s hierarchy of
needs.
• He was born April 1st 1908 and died June 8th 1970.
Maslow’s Hierarchy of needs
• Maslow’s hierarchy of needs focuses on 5
categories.
• They are physiological needs, safety needs, love and
belonging needs esteem needs and self-
actualisation needs.
Examples of businesses using Maslow’s
hierarchy
• Physiological needs: Uber eats
• Safety needs: Volvo
• Love and belonging needs: Coca cola
• Esteem needs: Dove
• Self-actualisation needs: Tesla
• Consumer economy is when a group of consumers piles to one place
where producer’s make the products.
• The protection or promotion of interests to consumers.This is called
consumerism.