TOURISM IN INDIA

Nima Mohamed
INTRODUCTION
• India: Beautiful Asian nation with incredible
scenery and vibrant culture.
• One of the fastest-growing tourist destinations
globally
• Challenges in Tourism
• Poor infrastructure.
• Inaccessibility to smaller village and towns.
• Lack of digital promotion and marketing
ANALYZATION OF CURRENT
STATE
• Thriving post-COVID tourism industry.
• Increase in domestic and foreign tourism.
• Loosened travel restrictions.
• Higher vaccination rates.
• Expanded e-visa facilities.
• Improved sanitation and safety concerns.
• Inadequate infrastructure in remote areas.
• Environmental sustainability issues.
SUGGESTION & SOLUTION 1
• Accessibility Issue
• Current Challenges: Insufficient road networks and
restricted rail connectivity.
• Focus on overall transportation development,
inspired by the UK's model.
• Invest in rural roads, enhance metro systems, and
boost bus service frequency.
• Better infrastructure will increase tourism and
contribute to overall economic growth.
SUGGESTION & SOLUTION 2
• Poor roads and unreliable digital connectivity slows
down tourism.
• Lesson from Japan: Modernize and expand road
networks, ensuring proper maintenance.
• Improve mobile and internet coverage, even in
remote areas.
• Invest in reliable electricity and efficient sewage
systems.
• Enhance visitor experience to attract more tourists
and boost the industry.
SUGGESTION & SOLUTION 3
• Lack of marketing and promotion
• Lesson from Maldives: Invest in marketing
• Increase presence on social media.
• Influencer Collaborations
• Benefits: Attract more tourists
CONCLUSION
• Infrastructure Improvement:
• Digital Marketing
• Learning from Others
• Boost tourism to contribute to national economic
development.
THANK YOU!
Q/A