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Lexical Semantics
Lexical Semantics
• Nodes that are directly connected to goose are strongly and quickly
activated when you see or hear goose and more distantly connected
nodes are less strongly and less quickly activated and beyond a couple
of degrees of separation, no changes in activation should occur.
• The two proposed properties of spreading activation help explain how
people respond during priming tasks.
Cont …
• Priming occurs when presenting one stimulus at time 1 helps
people respond to another stimulus at time 2.
• In classical works on word processing, people respond faster in
lexical decision and naming experiments when a target word
like duck is preceded by a related word like goose, compared to
a control condition where duck is preceded by an unrelated
word like horse.
• This kind of priming is referred to as semantic priming.
• Semantic network theory explains semantic priming as
resulting from the spread of activation in the semantic
network.
Cont …
• Because duck and goose have many attributes in common.
• Activating one of the concepts necessarily leads to substantial activation
in the set of properties that makes up the meaning of the other concept.
• So, if you hear goose, you activate waterfowl, bird, feathers and can fly .
• When you subsequently hear duck, those pre-activated concepts
support the naming or lexical decision response.
• When you hear the prime word horse, activation spreads to closely
connected nodes, but activation dies away when it reaches the part of
the network that represent concepts related to duck.
• So, when you hear horse, before the target word duck, the pattern of
activation representing the meaning of the word duck starts from zero.
Cont …
• It takes the network longer to activate the appropriate bits and
your behavioral response is correspondingly slower.
• Faster response time to primed word is also associated with
decreased neural activity when a target word is preceded by a
related prime word compared to when it is preceded by an
unrelated word .
• Spreading activation is thought to diminish beyond one or two
links in the network.
• Evidence for this comes from mediated priming studies
involving pair of words like lion-stripe.
Cont …
• The hypothetical mental process of spreading activation is
thought to be automatic and behavioral evidence suggests that
word-to-word associations are activated quickly, without
conscious effort and outside of our control.
• Semantic priming: Semantic priming refers to observation that
a response to a target is faster when it is preceded by
semantically related prime compared to an unrelated prime.
• According to Semantic Network Theory, words are related to
one another by virtue of having links to shared nodes.
Cont …
• Duck and goose both connect to the bird node, the feathers node and
so forth.
• Two words can prime one another because they have similar
representations due to shared nodes.
• Two words can also be related to one another, whether they share
nodes or not if the two words co-occur in the language.
• So, police and jail will prime one another because the two words
appear together often.
• One of the challenges in word processing research is to determine
whether priming effects result from sharing nodes in a network or
whether priming occurs simply because words co-occur.
Cont …
• There is a growing consensus that associative priming
and semantic priming are governed by different
mechanisms.
• Rhodes & Donaldson (2008) conducted an experiment
where they showed subjects pairs of words that were only
associatively related (fountain-pen), semantically and
associatively related (dog-cat), only semantically
associated (bread-cereal) or unrelated (bread-towel).
• They found that purely semantically related pairs evoked
a neural response in the brain that was same as the
response evoked by unrelated pairs of words.
Cont …
• Recent behavioral and neuropsychological studies also
suggest that people respond differently to association
than they do to semantic relatedness.
• People respond to association more quickly than they do
to semantic relatedness.
• Alzheimer’s dementia patients show priming for
associatively related words, but not for semantically
related pairs like bread-cereal that are not otherwise
associated.
Lexical Semantics (Cont …)
• Concepts that co-occur more often in real life can strongly become
connected in the semantic network.
• Connectivity reflects how many words are associated with a specific
target word and how many connections are shared between that set of
words.
• Some words have few associates and those associates have few
connections between them. These words have low connectivity.
• High connectivity words have more associates and those associates
have more connections between them.
• High connectivity words are easier to remember than low connectivity
words in both cued and free recall.
Cont …
• High connectivity words also produce different patterns of
brain activity in the temporal lobes than low connectivity
words.
• Thus the structure of associations in semantic memory affects
the degree to which processing one word facilitates processing
of a subsequent word, memory for individual words and the
brain’s response to different words.