MANAGEMENT FRONTIER

Shool of Business
Lecturer ： LUO Qian （ Monica ）

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 Course Introduction
Course Overview
Course Name ： Management Frontier
Credit ：2
Class hour ： 32
Prerequisite Course ：
For what marjors ： International Economic
and Trade 、 Marketing 、 Business
Administration, etc.
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 Course Nature and Tasks
Management Frontier is a course about introducing
the basic theories and methods about how managers
manage organizations and get to know the frontier
of the subject as well.

The main course task is to train students the

abilities and learn the new development for
Management. After learning the course, students
could get to know the general rules about the
management and organizations and lay a foundation
for working and research work in organizations in
the future.

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Course Framework
Part 1 Overview of Management
Introduction to Management; The history of
Management

Part 2 Subject Introduction of

Management Functions and the new
development about them.
Planning
Organizing
Leading
Controlling
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 Evaluation Methods of the Course

Regular Grades[30 ％ ] （ Class

Attendance 、 Performance in
Final Class 、 Assignment ）
Grades

The Final Assess[70 ％ ]

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 Chapter 1 Management and Organizations

1.1 The important Concept of ‘Organization’

Do they belong to an organization?

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An organization is a deliberate arrangement of people to
accomplish specific purpose.

Each organization is composed of people （ >=2 persons ）

 Each organization has a purpose or a goal;

 All organizations develop structures so that their members can do

their work.

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 Organizational Structures

☻ Division of labor
Top Mangement means different people do different
types of work in an organization.

Middle Mangement

Lower Mangement

☻Organizational
Hierarchy
Hierarchy means there are several
different levels in an organizaion

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The organizations exist universally…

1.2The definition of Management

Management means in a certain environment, coordinating and
overseeing the work activities of others so that their activities are
completed efficiently and effectively.

①Management happens in a certain environment.

②Managers need to coordinate and oversee people’s work, that is to say,

managers must manage the employees including planning, organizing,
leading, and controlling.

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③Efficiency and Effectiveness

Efficiency refers to getting the most output from the least amount of
inputs.

Effectiveness is often described as “doing the right things”—that is, doing

those work activities that will help the organization reach its goals.

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1.3 The Management Functions——
Planning, Organizing, Leading, Controlling

Proposed by Planning,
Fayol (1916) Planning,Organizing,
Organizing,Commanding,
Commanding,
Coordinating
Coordinatingand
andControlling
Controlling

Management Function

Planning,
Planning,Organizing,
Organizing,Leading,
Leading, Controlling
Controlling
Today
Planning is the process of making plans for something in the
future.

①Planning needs to predict what the future will look like.

②To determine when, how and who is going to perform a specific job in
advance （ making plans ） it needs to think it over and use our brains.

Have you made some plans about your study

in Chinese university?

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 Organizing
Organizing is a kind of time and space arrangement about the
resources which planning involves.

①Management must organize all its resources well.

Human, physical, financial, information,

relationship,etc.

‘Guanxi’ ? ‘Mianzi’?

Relationship & Face

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②when and where to arrange
---- time arrangement and space arrangement

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Leading is the use of influence to motivate employees to achieve
organizational goals’

①Motivating employees
Motivating helps managers to make the employees want to participate in
achieving the company’s goals and achieving their personal goals.

②The nature of leading function is influence

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Controlling means determining whether the organization is on target
toward its goals and monitoring employees' activities, and making
correction as necessary

1 ） Setting up the control standards

2 ） Comparing the control standards

3 ） Taking measures to correct the deviation

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1.4 Mintzberg’s Managerial Roles
Managerial Roles means specific actions or behaviors expected of and
exhibited by a manager.

(1) Interpersonal Roles

Means managerial roles that involve people and other duties that are
ceremonial and symbolic in nature.

①Figurehead

If someone is the figurehead of an organization or movement, they are

recognized as being its leader, although they have little real power.

② Leader

③ Liaison

Liaison is cooperation and the exchange of information 20

between different organizations or between different
sections of an organization.
(2)Information roles

Information roles are managerial roles that involve collecting, receiving, and
disseminating information.

④ Monitor- Someone who supervises you.

⑤ Disseminator- Someone who spreads the news

⑥ Spokesperson- A spokesperson is a person who speaks as the representative

of a group or organization.

An old Chinese saying goes: Wine is not afraid of deep

alley.

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(3)Decisional roles

Means managerial roles that involve around making choices.

⑦ Entrepreneur ‫“ ——مبادر‬abstract concept”

An entrepreneur is a person who sets up businesses and business deals.

⑧ Disturbance handle‫معالج‬
‫اضطراب‬
⑨ Resource allocator‫توظيف المصادر‬

⑩ Negotiator

Negotiators are people who take part in political or financial negotiations.

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1.5 Three types of management skills
Robert L. Katz proposed that managers need three critical skills in managing

⎕Technical skills

Job specific knowledge and techniques needed to proficiently perform work

tasks.

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⎕Human skills

The ability to work well with other people individually and in a group.

⎕Conceptual skills

The ability to think and to conceptualize about abstract and complex situations.
Lower Middle Top

Conceptual
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Technical Human

Management Skills for different levels

1.6 Why Study Management?

1). The universality of management

2). The reality of work

3). Rewards and challengers of being a manager

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1.7 The new change of management in the new era

(1) More broadly, we must consider world trends in the context of globalization.

(2) To be more systematic, it must be clear that management is no longer a

partial concept.

(3) More transparent, receive feedback and adjust the mode at any time, so
that more people are convinced.

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