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ORGANIZATION

STUDY AT
KKR GROUP
COMPANIES
Haziq Eqbal Mundeth​
AGENDA
 Company Profile
 Products
 ​Departments and Functions
 SWOT Analysis
 Findings
 ​Summary​
COMPANY PROFILE
KKR Group companies is a company with the largest
manufacture and exporter of quality rice and rice products with
the vision to bring quality rice into the traditional homes Of
Kerala. KKR group companies was established by KKR
Karnan in 1976 a man who set out with the vision to bring
quality rice into the traditional homes of Kerala in south India.
The company sells their products under the brand name
“Nirapara” in the major cities in India and outside India.
Nirapara food products are exported to UAE, Oman, Canada,
Switzerland, France, UK and other countries.
PRODUCTS
• These are some of the products sold by Nirapara foods.
They produce a variety of rice flours which is used in the
traditional homes of Kerala.
• The raw materials used is different varieties of rice which is
obtained from Palakkad, Karnataka, Alleppey.
• The raw materials are turned into the final products with an
expert use of advanced technology and manual labour.
DEPARTMENTS
AND THEIR FUNCTIONS
FINANCE DEPARTMENT

The Finance Department plays a FUNCTIONS


crucial role in making financial
decisions for both internal and external • efficient management of the company's
matters. Within the organization, this equity
department is responsible for • ensuring the timely and adequate
maintaining comprehensive records of provision of funds for business
monetary inflows and outflows, operations
whether in manual or electronic form • ensuring that the company meets its
financial obligations to debtors and
suppliers by making timely payments
• tax management
ACCOUNTS DEPARTMENT

Accounts department deals with FUNCTIONS


analyzing recording and summarizing
the business transactions, which are in • responsible for maintaining the general
financial character and are expressed in ledger system and preparing monthly
terms of money. Accounts department financial statements submitted with
usually is a part of financial operators regulatory reports to management
of the company. • records all the financial transactions of
the company
• managing various accounts such as
bank, asset, general ledger, accounts
payable and receivable, fund etc.
HR DEPARTMENT

The Human Resource Department is FUNCTIONS


widely recognized as one of the most
complex and challenging fields within • recruitment of work force
an organization. It is regarded as one of • ensuring job satisfaction
the most valuable and significant • solving conflict
resources that an organization • remuneration fixing
possesses. The primary objective of • maintaining training and initiatives for
Human Resource Management is to the welfare of employees
attract, recruit, and retain capable, • exit formalities and leave policy
flexible, and dedicated individuals.
PURCHASE DEPARTMENT

The Purchase Department holds a FUNCTIONS


crucial position within an organization
as it directly impacts critical factors • check whether there is continuous
such as manufacturing, quality, cost, availability of raw materials
efficiency, and timely delivery of goods • select suitable supplier based on terms
to customers. Its primary function is to and conditions
acquire raw materials, supplies, • receiving and inspecting raw materials
services, machines, and tools necessary • preparation of purchase order for the
for the organization's operations supply of stores
• checking and passing of bill payments
PRODUCTION DEPARTMENT

Production is a critical function within FUNCTIONS


an organization that focuses on
converting various inputs such as • assure that purchased raw materials are
manpower, materials, machinery, conforming to the purchase orders and
finances, and methods into desirable specifications
outputs. The profitability of an • ensure monthly and daily planning of
organization is dependent on efficient production
production, as sales revenue can only • alter operation schedule to meet
be generated through the successful customer demand
marketing of these outputs. • perform inspection and tests data and
provide information on process and
product quality level
QUALITY CONTROL DEPARTMENT

The Quality Control Department at FUNCTIONS


KKR is responsible for conducting
tests on samples of raw materials • inspecting the finished products before
obtained from suppliers. These raw dispatch
material samples are initially inspected • inspecting raw materials to see if they
visually, followed by a physical meet the quality standards
analysis. If the samples do not meet the
required quality standards, they are
returned to the suppliers.
RESEARCH & DEVELOPMENT
DEPARTMENT
In KKR Group of companies’ research FUNCTIONS
is mainly conducted in the field of • standardization of raw materials
production. The department consists of
• development of new products
lab assistant, chemist, and
• increasing quality of products
microbiologist. It deals with
• standardization of quality parameters of
development of a new product and
existing range of products
quality inspection etc. the R&D
department of KKR Group is situated
at the Chelamattom unit.
SALES & MARKETING
DEPARTMENT
Marketing is indeed a crucial process FUNCTIONS
in any business, and the KKR Group of • the marketing department has the
companies recognizes its importance. overall responsibility to growing
Their marketing department operates as revenue, increase market share and
a separate entity within the business contributes towards company profit
enterprise and is responsible for all • development of strategies
sales and marketing-related activities. • providing promotional techniques
• giving orders and instructions to sales
executives
SWOT ANALYSIS

STRENGTH WEAKNESS OPPORTUNITY THREAT

• Experienced • Seasonality of raw • FMCG’s gaining • Tough competition


employees materials demand in the • Non-availability of
• SAP Implementation • High production cost market raw materials
• Free from pollution • Over stocking of raw • Vast variety of • Extinction of paddy
and wastage materials instant food fields in Kerala
• Modern production • Fluctuation in the
technologies and • Expansion of prices of raw
machines are used company materials
for production
QUARTERLY PERFORMANCE
2.0
Q1 2.4
4.3

2.0
Q2 4.4
2.5

3.0
Q3 1.8
3.5

5.0
Q4 2.8
4.5

- 1.0 2.0 3.0 4.0 5.0 6.0

Series 1 Series 2 Series 3


Presentation title 17

AREAS OF GROWTH

B2B Supply chain ROI E-commerce

Q1 4.5 2.3 1.7 5.0

Q2 3.2 5.1 4.4 3.0

Q3 2.1 1.7 2.5 2.8

Q4 4.5 2.2 1.7 7.0


Presentation title 18

PLAN FOR PRODUCT LAUNCH

PLANNING MARKETING DESIGN STRATEGY LAUNCH

Deploy strategic
Disseminate Foster holistically
Synergize scalable Coordinate e- networks with
standardized superior
e-commerce business applications compelling e-
metrics methodologies
business needs
19

“ BUSINESS OPPORTUNITIES ARE


LIKE BUSES. THERE'S ALWAYS


ANOTHER ONE COMING.
Richard Branson
Presentation title 20

MEET OUR TEAM

TAKUMA HAYASHI MIRJAM NILSSON FLORA BERGGREN​ RAJESH SANTOSHI​


President Chief Executive Officer Chief Operations Officer VP Marketing
21

MEET OUR EXTENDED TEAM

TAKUMA HAYASHI MIRJAM NILSSON FLORA BERGGREN​ RAJESH SANTOSHI​


President Chief Executive Officer Chief Operations Officer VP Marketing

GRAHAM BARNES ROWAN MURPHY ELIZABETH MOORE ROBIN KLINE


VP Product SEO Strategist Product Designer Content Developer
22

AREAS OF FOCUS
B2B MARKET SCENARIOS CLOUD-BASED OPPORTUNITIES

• Develop winning strategies to keep ahead • Iterative approaches to corporate strategy


of the competition • Establish a management framework from
• Capitalize on low-hanging fruit to identify the inside
a ballpark value
• Visualize customer directed convergence
Presentation title 23

HOW WE GET THERE

ROI NICHE MARKETS SUPPLY CHAINS

• Envision multimedia-based • Pursue scalable customer • Cultivate one-to-one


expertise and cross-media service through sustainable customer service with robust
growth strategies strategies ideas
• Visualize quality intellectual • Engage top-line web • Maximize timely
capital services with cutting-edge deliverables for real-time
• Engage worldwide deliverables schemas
methodologies with web-
enabled technologies
Presentation title 24

SUMMARY
At Contoso, we believe in giving 110%. By using our next-generation
data architecture, we help organizations virtually manage agile workflows.
We thrive because of our market knowledge and great team behind our
product. As our CEO says, "Efficiencies will come from proactively
transforming how we do business."
THANK YOU
Mirjam Nilsson​
mirjam@contoso.com
www.contoso.com

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