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Introduction To Statistics and Data
Introduction To Statistics and Data
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Introduction to Statistics
• The aim of this unit is to provide students with an
understanding of how management information and decision
making
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Learning Outcomes
1. Evaluate business and economic data/information obtained
from published sources.
• Descriptive statistics
• Inferential statistics
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Inferential Statistics
Applications in Business and Economics
• Accounting
Public accounting firms use statistical sampling procedures
when conducting audits for their clients.
• Finance
Financial advisors use a variety of statistical information,
including price-earnings ratios and dividend yields, to guide
their investment recommendations.
• Marketing
Electronic point-of-sale scanners at retail checkout counters
are being used to collect data for a variety of marketing
research applications.
Applications in Business and Economics
• Production
A variety of statistical quality control charts are used to
monitor the output of a production process.
• Economics
Economists use statistical information in making forecasts
about the future of the economy or some aspect of it.
Elements, Variables, and Observations
• Elements/ individuals: the entities on which data are collected.
• Variable: a characteristic of interest for the elements.
• Observation: the set of measurements collected for a particular
element.
• Data set: all the data collected in a particular study.
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Elements, Variables, and Observations
(Continued)
Observation
Variables
Stock Annual Earn/
Company Exchange Sales($M) Sh.($)
Dataram AMEX 73.10 0.86
EnergySouth OTC 74.00 1.67
Keystone NYSE 365.70 0.86
LandCare NYSE 111.40 0.33
Psychemedics AMEX 17.60 0.13
Qualitative/ Quantitative/
Categorical data Numerical data
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Types of Data
Examples Examples
Numbers of books Weight of a new born baby
Number of people Body temperature
Number of cars Speed of a horse
Number of dogs/cats High of a tree
Levels of Measurement
Data
Qualitative/
Quantitative
Categorical
Interval Ratio
Nominal Ordinal
(Discrete) (Continuous)
Levels of Measurement
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Level of Measurement
Nominal (Continued)
Data are labels or names used to identify an attribute of the element.
A nonnumeric label or a numeric code may be used.
Eg. gender, city name, position
Ratio
The data have all the properties of interval data and the ratio of two values is
meaningful.
This scale must contain a zero value.
Eg. distance, height, weight, age and time
https://youtu.be/kNARs2oeuk0
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Cross-Sectional and Time Series Data
Cross-sectional data are collected at the same or approximately the same
point in time.
• Example: electricity bill rate of last month in 7 Myanmar States, pass rate
of ten private business schools in Academic Year 2018-2019 and mobile
data roaming of the students within one week.
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