Internet and Social

Nets

Dmytro Doroshchuk
 Internet
Internet is a global network
that connects billions of computers
across the world with each other
and to the World Wide Web. It uses
standard internet protocol suite
(TCP/IP) to connect billions of
computer users worldwide. It is set
up by using cables such as optical
fibers and other wireless and
networking technologies. At
present, internet is the fastest
mean of sending or exchanging
information and data between
computers across the world.
Why is the Internet Called a
Network?
 Internet is called a network as it
creates a network by connecting
computers and servers across the
world using routers, switches and
telephone lines, and other
communication devices and
channels. So, it can be considered
a global network of physical
cables such as copper telephone
wires, fiber optic cables, tv
cables, etc. Furthermore, even
wireless connections like 3G, 4G,
or Wi-Fi make use of these cables
to access the Internet.
 What is Social Networking?
Social networks are websites and apps that
allow users and organizations to connect,
communicate, share information and form
relationships. People can connect with others in
the same area, families, friends, and those with
the same interests. Social networks are one of
the most important uses of the internet today.
Popular social networking sites:
 Yelp

 Facebook

 Twitter

 Instagram

 TikTok

They enable individuals to maintain social

connections, stay informed and access, as well
as share a wealth of information. These sites
also enable marketers to reach their target
audiences.
What is the purpose of
social networking?
Social networking fulfills the following
four main objectives:
 Sharing. Friends or family members who
are geographically dispersed can
connect remotely and share information,
updates, photos and videos. Social
networking also enables individuals to
meet other people with similar interests
or to expand their current social
networks.
 Learning. Social networks serve as great
learning platforms. Consumers can
instantly receive breaking news, get
updates regarding friends and family, or
learn about what's happening in their
 What is the purpose of
social networking?
 Interacting. Social networking enhances user
interactions by breaking the barriers of time
and distance. With cloud-based video
communication technologies such as WhatsApp
or Instagram Live, people can talk face to face
with anyone in the world.
 Marketing. Companies may tap into social

networking services to enhance brand

awareness with the platform's users, improve
customer retention and conversion rates, and
promote brand and voice identity.
 Facebook
 Youtube
 Twitter
Why Social Networking is popular in
these days?

 Opportunity to meet new people

 Social Networking Sites are user-friendly

 They are free to use

 Easy to use
Percentage of Social Networking
Sites using
Top ten most engaged countries for
social networking