Coffee

cah etan
Here is our presentation
begins
 Group members
 Alim Maftu Rozikin – 22201081205
 Nur Setya Prabowo – 2201081207
 Lalu Hamzan Wadi – 22201081197
 Vision
- our vision is to bring people with diverse
interests and backgrounds together
 Mission
- our mission is a simple one. To be the best café
chain by offering a world class coffee
experience at affordable
 Corporate objective

 Aim to capture at least

25% of market share for
the year 2023-2024
 Our product

Robusta coffee
 Product Or Service
Robusta Coffee is a original coffee from green coffee beans which are roasted in an oven
machine to produce powder that can be brewed and enjoyed by young people until they are old.
Processing of Robusta Coffee powder is mixing black coffee with light green coffee, where the
two have a ratio value, such a mixture of black coffee of Rp. 32.295/kg with a ratio of 43.52% of
the product value. While the green coffee powder is Rp. 93.750/kg with a ratio of 48.06% of the
product value. So that the added value product processing has a high added value because
more than 40%.
 Market Opportunity
This product will be marketed to students or any else, so the target market
for this product will grow rapidly and there will be lots of demand. There
are many business opportunities in the city, one of which is opening a café
or hangout place, so that it can trigger many students or any else who are
interested in coffee, one of which is by developing a strategic place, a
menu that can be trusted, and maintaining the good name of the
company. That’s the point in retaining customers. So that by implementing
these points we will gain the trust of our customers so that we can market
our products more broadly.
 Risk and reward
With the increasing interest in drinking coffee and the love of Indonesians
to get together or hang out together, the café business has indeed become
one of the most promising businesses. Even tough cafes are supported by
positive trends, of course we have to be wise to know the risks before
starting to open a café business

 Café business risk

1. Location Risk
2. Market Competition Risk
3. Risk In Choosing a Concept
4. The Risk of Being Wrong in Choosing a Target Market
5. Risk of Inadequate inventory
 Reward of business
In this day and age, anyone must be smart in seeing business opportunities
so they can be prepared to accept the changes that occur. Starting a
business must be accompanied by strong intentions and determination, so
that in running a business there will definitely be reciprocity from the
business. The more we try and learn, the more benefits we will get

 Business profit
1. Create jobs for others
2. Have more time to try new business
3. Learn to mature yourself while studying business science
4. Have more profit
 02
Financial plan
 Three Columns, Why Not?

01 02 03
MARS JUPITER SATURN
Despite being red, It’s a gas giant and It’s a gas, composed
Mars is actually a the biggest planet in mostly of hydrogen
cold place the Solar System and helium
 Three New Concepts To Consider

VENUS SATURN JUPITER

Venus has a Saturn is composed Jupiter is the biggest
beautiful name and of hydrogen, helium planet of the Solar
high temperatures and more System, it’s huge!
A Picture Always
Reinforces the Concept
Images reveal large amounts of
data, so remember: use an image
instead of long texts
The Slide Title Goes
Here!
Do you know what helps you make your
point clear? Lists like this one:
● They’re simple
● You can organize your ideas clearly
● You’ll never forget to buy milk
again!
And the most important thing: the
audience won’t miss the point of your
presentation
The Slide Title
Goes Here!

Mercury is the closest planet to

the Sun and the smallest one in
the Solar System—it’s only a bit
larger than our Moon
About the Product

Mercury is the closest planet to

the Sun and the smallest one in
the Solar System—it’s only a bit
larger than our Moon
 MERCURY
The closest planet to the
Sun and the smallest one in
Maybe You the Solar System

Need to
Divide the VENUS
Venus has a beautiful name
Content and is the second planet
from the Sun
 Some Rules of The Place

01 02
NEPTUNE EARTH
Neptune is the farthest planet Earth is the third planet from
from the Sun and the fourth- the Sun and the only one that
largest one harbors life
Special Beverages

EARTH
Earth is the third planet from
the Sun and the only one that
harbors life

NEPTUNE
Neptune is the farthest planet
from the Sun and the fourth-
largest one
A Picture Is Worth a
Thousand Words
A Picture Is Worth a
Thousand Words
Awesome
Words
 Three
Awesome
Words
 You Can Also Use a Table

MASS DIAMETER GRAVITY

(earths) (earths) (earths)

MERCURY 0.06 0.38 0.38

MARS 0.11 0.53 0.38

SATURN 95.2 9.4 1.16

 Goals Board

2020 2021 2022

Despite being red, Earth is the third Neptune is the
Mars is a cold place planet from the Sun farthest plane

Mercury is the Venus has a Saturn is a gas giant

closest planet beautiful name made of hydrogen

Neptune is the Saturn is a gas giant Despite being red,

farthest plane made of hydrogen Mars is a cold place
 Product Presentation
Small Medium Large

COFFEE $03 $09 $15

MILK $02 $07 $19

LATTE $09 $13 $20

MOCHA $11 $15 $23

 You Can Also Use a Graph
MARS
Despite being red,
Mars is a cold place

JUPITER
It’s the biggest planet
in the Solar System

MERCURY
To modify this graph, click on it, follow the link, change the Mercury is the closest
data and paste the resulting graph here, replacing this one planet to the Sun
 Client Preferences

10% 20%
EXPRESSO MILK
Despite being red, Venus has a
Mars is a cold beautiful name

40% 30%
LATTE COFFEE
Saturn is a gas giant Jupiter is a gas giant
made of hydrogen and the biggest

To modify this graph, click on it, follow the link, change the
data and paste the resulting graph here, replacing this one
 Reviewing Concepts Is a Good Idea

MERCURY VENUS MARS

Mercury is the closest Venus has a Despite being red,
planet to the Sun beautiful name Mars is a cold place

JUPITER SATURN NEPTUNE

It’s the biggest planet Saturn is the ringed It’s the farthest planet
in the Solar System one and a gas giant from the Sun
 Infographics Make Your Idea Understandable

MERCURY MARS
Mercury is the closest Despite being red,
planet to the Sun Mars is a cold place

JUPITER NEPTUNE
It’s the biggest planet It’s the farthest planet
in the Solar System from the Sun
Hot Beverage Ingredients
MARS
Despite being red,
Mars is a cold place

MERCURY
Mercury is the closest
planet to the Sun

JUPITER
It’s the biggest planet
in the Solar System
Mon Tue Web Thu Fri Sat Sun

1 2 3 4
Operation
5 6 7 8 9 10 11 Days
12 13 14 15 16 17 18
Mercury is the closest
19 20 21 22 23 24 25
planet to the Sun and the
smallest of them all
26 27 28 29 30 31
 Cold Beverage Ingredients

VENUS MARS
Venus has a beautiful Despite being red,
name, but also high Mars is a cold place

SATURN EARTH
Saturn is a gas giant Earth is the third
made of hydrogen planet from the Sun
This Is a Map

MARS
Despite being red,
Mars is a cold place

JUPITER
It’s the biggest planet
in the Solar System

MERCURY
Mercury is the closest
planet to the Sun
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MARS
Despite being red,
Mars is a cold place

MERCURY
Mercury is the closest
planet to the Sun

VENUS
Venus has a beautiful
name, but also high
 Perhaps You can Use Four Columns

MARS MERCURY VENUS JUPITER

Despite being Mercury is the Venus is the It’s the biggest
red, Mars is a closest planet second planet planet in the
cold place to the Sun from the Sun Solar System
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VENUS JUPITER
It’s the biggest
It’s the second
planet in the Solar
planet from the Sun
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MERCURY MARS
It’s the closest Despite being red,
planet to the Sun Mars is a cold place
 03
Marketing strategy
04 summary
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you need it
 A Timeline Always Works Well

Jupiter is the biggest Venus has a

planet of them all beautiful name

DAY 1 DAY 3

DAY 2 DAY 4
Despite being red, Mercury is the
Mars is a cold place smallest planet