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U.S.

Department of Commerce
Commercial Law Development Program

Establishing a Technology Transfer Office Workshop

Inventors, Their Inventions, and the Invention


Disclosure

Dushanbe, Tajikistan, May 23-24, 2024


Tashkent, Uzbekistan, May 27-28, 2024
Bishkek, Kyrgyzstan, May 50-31, 2024

Day 1, Morning

Dr. Ashley J. Stevens


President
Inventors, Their Inventions, and the Invention Disclosure

Boston University Slideshow Title Goes Here

The Invention Disclosure

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 2


Inventors, Their Inventions, and the Invention Disclosure

The Invention Disclosure


Boston University Slideshow Title Goes Here

 The Invention Disclosure is the formal beginning of a


technology management “case”
 Tech Transfer Professionals should engage in a lot of preliminary
dialogue, Q&A, and conversations with inventors and may-be /
would-be inventors
but……..
 At some point, talk must give way to the submission of an
Invention Disclosure document

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 3


Inventors, Their Inventions, and the Invention Disclosure

The Invention Disclosure (ID)


Boston University Slideshow Title Goes Here

 Always be ready to receive an ID


 “Walking the halls” of labs and offices can produce IDs today
 Or in a few days
 Or a few months

 Carry some blank ID templates with you wherever you go


 Be prepared to help inventors complete the ID

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 4


Inventors, Their Inventions, and the Invention Disclosure

The Invention Disclosure


Boston University Slideshow Title Goes Here

 Realization of a useful invention is sometimes driven by writing a


grant or funding proposal
 Will be predictive
 A “constructive reduction to practice”
 May not work in practice
 Starts patent clock very early

 More often driven by writing up the results of the project at the


end
 Hard data in hand
 Need to manage to ensure publication doesn’t occur before
patent filing
 If not enough time to do a thorough evaluation before publication
 File a provisional application
 One year validity
 Do an evaluation before converting to a utility
© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 5
Inventors, Their Inventions, and the Invention Disclosure

The Invention Disclosure Form


(A standard form is essential)
Boston University Slideshow Title Goes Here

 Does it have a title?


 Is it understandable and relevant to the invention?
 Scientists often give it the same title as the publication on which it’s
based
 Frequently not very sexy
 Not a good marketing tool

 Are all inventors (and only inventors) named?


 Look for the affiliations of all inventors
 Is the funding source named?
 Find out if there are IP “strings” attached to the funding
 Can you read/understand the description of the invention?
 Inventors MUST make a complete and enabling disclosure of the

invention!!

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 6


Patents

Papers vs. Patents


Boston University Slideshow Title Goes Here

Publications Patent Applications


 Authorship somewhat negotiable  Inventorship a matter of law
 Must have done the work  “Constructive reduction to practice”
encouraged
 Effort paramount  Conception paramount
 Future ideas can blow subsequent  Disclosure of ideas for as many
patentability future uses as possible strengthens
the patent
 Only directly comparable results  Results from analogous
result in loss of priority systems can result in prior
art and obviousness
rejections

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 7


Inventors, Their Inventions, and the Invention Disclosure

The Invention Disclosure Form


(A standard form is essential)
Boston University Slideshow Title Goes Here

 Are there publications planned or submitted?


 Timing?
 Was biological material used to make the invention?
 Whose biomaterial is it?
 Are they co-inventors?
 Have we told them about the invention
 Most MTA’s require notifying the Provider if there’s a patent filing
 Are there “Strings” attached?

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 8


Inventors, Their Inventions, and the Invention Disclosure

Receive the Disclosure


Boston University Slideshow Title Goes Here

 Step 1
 Give it an internal TTO Invention Number
 Normally includes the year
 Sequential within the year

 This is where the process formally begins


 Initially all you need is: title, inventors, description
 Know funding and IP “strings” very early on

 Don’t hassle the inventor for more detail at the beginning


 Treat the disclosure like it’s a $10,000 bill
 Very carefully!
 It’s their baby

 Make sure it is properly registered into the system


 Schedule an appointment with inventor(s) right away
 Start doing your homework about the invention
© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 9
Inventors, Their Inventions, and the Invention Disclosure

Administrative Evaluation of the Invention


Boston University Slideshow Title Goes Here

 Are all the inventors named?


 And only inventors
 Must have made an inventive contribution to at least one claim
 Contributors who are not inventors can be recognized and rewarded
through a revenue share
 What is the institutional affiliation of all inventors?
 Ownership issues
 Have they signed the IP policy
 Are they obliged to assign their interest to us
 Are there collaborators at another institution?
 Start process of inter-institutional agreement

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 10


Inventors, Their Inventions, and the Invention Disclosure

Administrative Evaluation of the Invention


Boston University Slideshow Title Goes Here

 Did inventors use 3rd party materials ?


 Look for the MTA
 Did they get it from someone else who signed an MTA?
 Who funded the work?
 Do they have IP rights?
 Companies generally will have insisted on some rights
 Some foundations require revenue share or even co-ownership
 Government or inter-governmental grants generally don’t

 Are publications planned


 Ooops – already submitted?
 What’s the timing

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 11


Inventors, Their Inventions, and the Invention Disclosure

Preliminary Assessment of the Invention


Boston University Slideshow Title Goes Here

 What is the invention exactly?


 How does it work?
 What makes it unique?
 Does it have some advantages?
 Is it superior in some way?
 What problems does it solve?
 What opportunities does it create?
 Are these problems of economic importance?
 What applications are important and why?
 Is the marketplace potentially profitable?
 Any inherent flaws that will make commercialization difficult?

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 12


Inventors, Their Inventions, and the Invention Disclosure

Preliminary Assessment of the Invention


Boston University Slideshow Title Goes Here

 Study the disclosure, do your own homework


 Make a list of questions.
 Meet with the inventor
 Ask questions

 Don’t worry
 You don’t need all the answers right away!

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 13


Inventors, Their Inventions, and the Invention Disclosure

Preliminary Property Control Position Assessment


Boston University Slideshow Title Goes Here

 Prior art search


 Informal
 Yourself
 The inventor
 Formal
 Law firm will repeat

 Begin to discern “inventiveness”!


 Patentability analysis
 And opinion
 Is the invention:
 Novel
 Useful
 Non-obvious
 Adequately described

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 14


Inventors, Their Inventions, and the Invention Disclosure

Preliminary Property Control Position Assessment


Boston University Slideshow Title Goes Here

 Is the potential scope of claims meaningful?


 Will potential claims be enforceable?
 Will they protect how we see the invention reaching the market?
 What is the publication schedule?
 Is other IP possible?
 Copyright
 Trademark
 Tangible biological material?
 Have we given it to anyone already?

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 15


Inventors, Their Inventions, and the Invention Disclosure

Invention Selection and Patent Filing


Boston University Slideshow Title Goes Here

 Can you make a compelling case for commercial potential?


 Is the potential “property control position” sufficient?
 Are you convinced that you can convince others of its potential?
 Will the inventor(s) be helpful?
 Are they committed?
 If so, get going in parallel:
 Patent filing
 Technology marketing

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 16


Inventors, Their Inventions, and the Invention Disclosure

Invention Selection and Patent Filing


Boston University Slideshow Title Goes Here

Other considerations
 Inventor’s longevity at institution
 “Capturing” a potentially good inventor / client
 Scientific reputation of inventor(s)
 Are there humanitarian / philanthropic issues?

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 17


Inventors, Their Inventions, and the Invention Disclosure

Invention Disclosure, Evaluation, Selection


Boston University Slideshow Title Goes Here

The Invention Disclosure forms the basis of:


 The Technology file
 IP filing and management
 The Technology portfolio
 Marketing campaigns
 Licensing negotiations
 License and related agreements
 Basically, the foundation for managing the Technology

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 18


Inventors, Their Inventions, and the Invention Disclosure

Implementation
Boston University Slideshow Title Goes Here

 Lots of templates for Invention Disclosure Forms available


 All ask the same basic questions
 Various technology levels to implement:
 Paper physical, written form
 So 1990’s
 Fillable pdf
 They email the completed form to you
 On-line completion
 Security issues
 Tech Transfer Databases
 Expensive
 Won’t need that much sophistication initially

 Important to set up a systematic filing system for all the records

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 19


Inventors, Their Inventions, and the Invention Disclosure

Implementation
Boston University Slideshow Title Goes Here

 Important to set up a systematic filing system for all the records


 Keep all drafts, etc.
 Any disputes will be years down the road

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 20


Inventors, Their Inventions, and the Invention Disclosure

Databases
Boston University Slideshow Title Goes Here

“An army marches on its stomach”

Napoleon Bonaparte and / or Frederick the Great

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 21


Inventors, Their Inventions, and the Invention Disclosure

Databases
Boston University Slideshow Title Goes Here

“A technology transfer office marches on its paperwork”

Ashley Stevens

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 22


Inventors, Their Inventions, and the Invention Disclosure

Boston University Slideshow Title Goes Here

Academia and Inventions


How does commercialization fit into academic life?

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 23


Inventors, Their Inventions, and the Invention Disclosure

The Inventor as Resource and Partner


Boston University Slideshow Title Goes Here

 Faculty are natural entrepreneurs


 They have to “sell” their science
 To raise funding
 To attract grad students
 To establish collaborations with other scientists

 Makes them a great partner in the commercialization process


 They’ll have done o lot of the background work
 Prior art
 Scientific
 Maybe some patent prior art
 Writing stuff that will be included in the patent application
 Experimental details
 Examples

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 24


Inventors, Their Inventions, and the Invention Disclosure

The Inventor as Resource and Partner


Boston University Slideshow Title Goes Here

 They’ll have been thinking about the invention for a long time
 Have ideas on commercialization pathways
 What’s the product?
 Which companies may be interested
 Which hires their graduate students
 Which collaborates and publishes with their academic competitors
 Which attend the same conferences they go to
 Capture and use those ideas!
 A natural partnership
 They are the technical driver
 TTO is the commercial driver
 Helping them think through the commercial implications of what they’ve
done

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 25


Inventors, Their Inventions, and the Invention Disclosure

A Voluntary Process for Faculty


Boston University Slideshow Title Goes Here

 It’s their choice to participate


 Nobody CAN force faculty to do anything they don’t want to!
 The Institution’s role is to make it easy for them to commercialize
 Patents may seem to be anathema to academic freedom
 Locking people out versus open dissemination
 The role of a patent is to give control over how discoveries are
commercialized
 And by whom

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 26


Inventors, Their Inventions, and the Invention Disclosure

Culture
Boston University Slideshow Title Goes Here
 Commercialization often a new concept
 Many in university will feel commercialization isn’t a proper role for
academics
 Feel they should be
 Teaching
 Researching
 Getting grants
 Graduating Ph.D. students
 Important that academic management be seen to support and
endorse commercialization
 Essential that participation be voluntary
 Institution’s job is to facilitate the process for those who chose to do it

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 27


Inventors, Their Inventions, and the Invention Disclosure

Culture
Boston University Slideshow Title Goes Here
 Most faculty DON’T participate in the technology transfer process 1

Career Disclosures %
Never 64.2
Once 14.8
Twice 7.6
Three to five 11.4
Six or more 2.0

1
Thursby, J. G. and M. C. Thursby (2003). Patterns of Research
and Licensing Activity of Science and Engineering Faculty.
Working Paper. Atlanta, GA, Georgia Institute of Technology.,
available at: http://hdl.handle.net/1853/10723

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 28


Inventors, Their Inventions, and the Invention Disclosure

But the Best Scientists Do


Boston University Slideshow Title Goes Here

Nobel Prize Winners* with


%
Patents
Physics 44%
Chemistry 77%
Physiology or Medicine 78%

* Winners of Nobel Prize from 2001 to 2013

Source: Qingzhi Zhang, Collette LaFlamme, Trent Merrell and Ashley J. Stevens,
Unpublished Data

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 29


Inventors, Their Inventions, and the Invention Disclosure

TheThe New Scientific


Traditional Paradigm
Scientific Paradigm

Boston University Slideshow Title Goes Here


The academic dissemination route

The commercial dissemination route

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 30


Inventors, Their Inventions, and the Invention Disclosure

Has The Nature Of Academic Research Been Changed?


Boston University Slideshow Title Goes Here

 Publication rate doubled over course of study


 Disclosure rate went from 1% to 10% of faculty per year
 No change in “basic” vs. applied” balance of research, as
measured by journals published in

Thursby and Thursby, ibid

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 31


Inventors, Their Inventions, and the Invention Disclosure

Some Serial Academic Entrepreneurs


Boston University Slideshow Title Goes Here

 Multiple companies
 While still doing the very highest quality academic science
 Bob Langer, MIT
 George Whitesides, Harvard
 George Church, Harvard

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 32


The Triple Helix Model of Innovation:

Some Serial Academic Entrepreneurs


Boston University Slideshow Title Goes Here

 Non-life sciences
 Yet-Ming Chiang, MIT
 American Superconductor
 A123 Systems
 24M
 Desktop Metal
 Form Energy
 Sublime Systems

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 33


Inventors, Their Inventions, and the Invention Disclosure

Boston University Slideshow Title Goes Here

Thank you for listening.

Questions?

astevens@bu.edu

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 34


Valuing Technologies

Boston University Slideshow Title Goes Here

Market Application Viability

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 35


Valuing Technologies

Boston University Slideshow Title Goes Here

Introduction to Invention Triage and Selection

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 36


Invention & Intellectual Property Management Part II

Technology Commercialization
Boston University Slideshow Title Goes Here

 Academic inventions are embryonic


 The technology is unproven
 The market demand is unknown
 Commercialization is all about risk reduction
 The Technology Evaluation is the first round of risk reduction
 There will be successive rounds of risk assessment / reduction
 Generally tied to:
 License transactions; or
 Financing

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 37


Invention & Intellectual Property Management Part II

Technology Assessment
Boston University Slideshow Title Goes Here

 The foundation of a tech transfer office


 All experienced practitioners have some form of Technology
Assessment
 Mine is the “First Look Technology Assessment”
 My Osaka University G-TEC course was a week of doing a First
Look Technology Assessment
 My system derived from Brett Cornwall’s “Quick Look Technology
Assessment”
 IC2 at the University of Texas Austin
 Dick Cahoon’s is the Ten Point Technology Scoring Template
(TPTST)

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 38


Inventors, Their Inventions, and the Invention Disclosure

Triage and Assessment


Boston University Slideshow Title Goes Here

 All the systems attempt to answer two questions:


 How likely are we to get a patent on this technology?
 And if we do, will anybody care and want it

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 39


Invention & Intellectual Property Management Part II

Value vs. Risk


Boston University Slideshow Title Goes Here

Risk Value

Time

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 40


Invention & Intellectual Property Management Part II

First Look Technology Assessment Template


Boston University Slideshow Title Goes Here
 A critical step in the technology transfer process
 Need to do it upfront
 Otherwise you make bad decisions
 File on most disclosures
 No good reason to explain to faculty why you’re not going to
go ahead
 Kicks the can down the road
 If the technology’s no good, you’re going to have to face up
to it eventually
 Faculty will be more disappointed if they’ve put a lot of
work into the patenting effort

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 41


Invention & Intellectual Property Management Part II

First Look Technology Assessment Template


Boston University Slideshow Title Goes Here

 The Process
 Methodology
 Report Format
 Ranking methodology
 Outcomes
 Experiences

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify


Invention & Intellectual Property Management Part II

Assessment Outline
Boston University Slideshow Title Goes Here

 Technology Description
 Value Proposition
 Product Vision
 Potential Markets
 Market Interest
 Competing Technologies and Competitors
 Barriers to Market Entry
 Development Status of Technology
 Intellectual Property Status
 Pathway to Market

In real life, this is a


never ending process

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 43


Invention & Intellectual Property Management Part II

First Look Technology Assessment Template


Boston University Slideshow Title Goes Here
 Important to let faculty review the document and recommendations
 Before it’s finalized and issued
 “Have I missed something or misunderstood something?”
 Perhaps you have and you need to do more work
 But if they can’t argue with your data or analysis
 They now share ownership with you

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 44


Invention & Intellectual Property Management Part II

First Look Technology Assessment Template


 Faculty will have thought through the science
Boston University Slideshow Title Goes Here

 What they propose will be scientifically / technically feasible


 But will it be practically feasible?
 Is there a market?
 Does the invention fill unmet market needs?
 Are we going to get a patent or other protection?
 What’s the competition?
 Will it work on a large scale?
 Can it be made economically?
 What are the regulatory barriers to market entry?
 What’s the commercial pathway to market?

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 45


Invention & Intellectual Property Management Part II

Methodology
Step 1 – Obtain a complete description of the technology and how it
Boston University Slideshow Title Goes Here
translates into products and services
 Talk to inventor
Step 2 – Assess stage of development of technology and next steps
 Talk to inventor
Step 2 – Search for competing patents or prior art
 Talk to inventor
Step 3 – Identify potential markets and competing products
Step 4 – Secondary Research
 Identify end users, distributors and potential licensees
Step 5 – Primary Research
 Contact experts and companies
Step 6 – Write the report and fill holes if necessary
Step 7 – Prepare presentation

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify


Invention & Intellectual Property Management Part II

Discussions with the PI


Boston University Slideshow Title Goes Here

 Your Objectives:
 Establish a positive relationship with the inventor
 Keep the door open for follow-up questions
 Obtain the benefit of their thinking
 They’ve been thinking about this for a long time
 They know the market
 Understand the science
 What it can do
 How it’s superior
 What are the competitive approaches
 Their thoughts on the most attractive applications of the technology

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 47


Invention & Intellectual Property Management Part II

Discussions with the PI


Boston University Slideshow Title Goes Here

 Objectives (cont.)
 Get their help on patent searching:
 What are the key terms to search for?
 What are other terms that capture those concepts?
 What is the stage of development of the technology?
 Their thoughts on where we go from here:
 What are the key proof-of-principle experiments that need to
be done?
 How easy will it be to fund those experiments?

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 48


Invention & Intellectual Property Management Part II

Discussions with the PI


Boston University Slideshow Title Goes Here

 Be well prepared with specific questions, e.g.


 What distinguishes it from prior art?
 Needed development time/resources, etc.
 What are the limitations? When doesn’t it work?, etc.
 Start with a bullet point summary in your head, see if it changes
 Be ready to be surprised you’ve completely misunderstood!
 Don’t take anything but the science at face value
 Be judicious with their time…

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 49


Invention & Intellectual Property Management Part II

Report Content
Boston
1. Technology Description and Resulting Products
University Slideshow Title Goes Here

2. Potential Benefits
3. Potential Commercial Markets and Market Interest
4. Development Status of the Technology
5. Ease of scale-up
6. Technology Development Plan
7. Intellectual Property Status of the Technology
8. Competing Technologies and Competitors
9. Pathway to market
1. Potential licensees
10. Barriers to Market Entry
11. Commercial Potential Rating
12. Recommendation

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 50


Invention & Intellectual Property Management Part II

Productization
Boston University Slideshow Title Goes Here

 It’s all about visualizing the products or


services the science leads to
 Scientists send us raw disclosures:
 Detailed science
 Light on technology
 Hints of a product
 Devoid of a value proposition
 Industry buys products:
 User oriented
 Need clear benefits
 The Value Proposition
 Must be competitive

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 51


Invention & Intellectual Property Management Part II

Step #1: Focus on the Underlying Value of


the Science
Boston University Slideshow Title Goes Here

 Understand the technology


(Requires meeting with the inventor or
graduate student to grasp the problem(s)
the technology solves, what it does, how it
does it etc…)

 …having an understanding of the


technology will enable you to imagine
what kinds of products can be created
from it (sometimes different from
inventor’s vision) and to effectively
communicate the value to others

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 52


Invention & Intellectual Property Management Part II

Step # 2: Give the Customer a Reason to Buy


Boston University Slideshow Title Goes Here

 Look at everything through the eyes of


the Customer
 The most important decision is the
decision to buy
 To a Customer, a product is a collection
of need satisfying attributes
hurting  buy pain killer
 The challenge is to match the value of
the science to the Customer’s needs
 The more closely aligned the need is to
your technology, the stronger the
value proposition

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 53


Invention & Intellectual Property Management Part II

So, Who is the Customer?


Boston University Slideshow Title Goes Here

 Different people in different markets


 The person who pays for your product/service
 The person who uses your product/service
 The person who recommends your product/service
 The person who delivers your product/service

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 54


Invention & Intellectual Property Management Part II

Step #3: Communicate the Value Proposition


Boston University Slideshow Title Goes Here

 Briefly describe how the technology


works
 What is the product?
 Focus on the unique scientific merits
of the technology that distinguish it
from what currently exists
 What is the unmet need?
 Avoid getting into great detail and
using scientific jargon
 Don’t give away all the enabling
details
 This analysis feeds into preparation
of initial marketing materials
© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 55
Invention & Intellectual Property Management Part II

The Value Proposition


Boston University Slideshow Title Goes Here

 Value = Benefits received / perceived by the Customer


 The Customer defines and evaluates Value

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 56


Invention & Intellectual Property Management Part II

The Value Equation


Boston University Slideshow Title Goes Here

 The Value Equation:

Value = Benefits – Costs

 How can you increase Value?

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 57


Invention & Intellectual Property Management Part II

1. Description of Invention and Inventiveness


Boston University Slideshow Title Goes Here

 Does the Invention Disclosure thoroughly and clearly describe


the invention;
 What it is and how it works?
 Are the inventive features clearly delineated and explained?
 Do the inventive features appear to be technically meaningful /
significant?
 Not simply a distinction without a difference
 “Must Have” vs “Nice to Have”

 Are the superior performance features described clearly?


 Does it work?
 As hoped?

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 58


Invention & Intellectual Property Management Part II

Patent Due Diligence


Boston University Slideshow Title Goes Here

 Two Levels of Analysis


 Patentability
 Us
 Likelihood of getting our patent issued FLTA
 Prior Art
 Obviousness
 Freedom to Operate
 Them
 Dominating patents
FLVA
 Will need a license to them to be able to practice our patent

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 59


Invention & Intellectual Property Management Part II

Prior Art Searching


Boston University Slideshow Title Goes Here

 One of the first steps in evaluating a technology


 Are we going to be able to get the right sort of patent to protect
the products we envision?

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 60


Invention & Intellectual Property Management Part II

Criteria for patentability


Boston University Slideshow Title Goes Here

 Novelty
 Utility Prior art search
 Non-obviousness

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Invention & Intellectual Property Management Part II

Mechanics of IP searching
Boston University Slideshow Title Goes Here

 Search engines
 Search terms
 Search strategies

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 62


Invention & Intellectual Property Management Part II

Types of Searches
Boston University Slideshow Title Goes Here

 Patent Searches
 USPTO
 WIPO
 EPO
 Central Asia Patent Office
 Russian
 Non-Patent Searches
 "Literature”

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 63


Invention & Intellectual Property Management Part II

What Tools Are Used to Search Patents?


Finding Patents
Boston University Slideshow Title Goes Here

 USPTO – www.uspto.gov/patft/index.html

 WIPO – www.wipo.int/pctdb/en/search-adv.jsp

 European Patent Office – worldwide.espacenet.com/

 Google Patents – www.google.com/patents?hl=en

 The Lens – www.lens.org/

 FreePatentsOnline -- www.freepatentsonline.com

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 64


Invention & Intellectual Property Management Part II

Search Terms:
Work with the Inventors!
Boston University Slideshow Title Goes Here

 Use alternative terms


 e.g. “steerable needle”=“manipulator”
 “nanowires” = “thin channels”

 Names of competitor academic labs


 PIs have best information (but still may not be enough)

 Names of competitor companies


 PIs, patent assignees, licensors

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 65


Invention & Intellectual Property Management Part II

2. Potential Value of Intellectual Property


Boston University Slideshow Title Goes Here

 Is it patentable vis-a-vis the prior art


 Is there an International Search Report
 Are there “X” references?

 Is there an issued or pending patent on the invention?


 Do the claims effectively cover the invention?
 Will the claims be reasonably enforceable?
 In which countries do potential or existing patent claims exist
 Are these relevant to the market for the invention?
 Local – Utility model adequate
 Global – Was PCT timely filed

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 66


Invention & Intellectual Property Management Part II

2. Potential Value of Intellectual Property


Boston University Slideshow Title Goes Here

 Are other types of IP possible or existing?


 Trademark
 Copyright
 Plant Breeders’ Right
 Trade Secret
 Traditional Knowledge
 Is there potential or existing “bioproperty” that may have value in
commercialization of the technology?
 What is the Property Control Position (“PCP”)

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 67


Invention & Intellectual Property Management Part II

3. Market Relevance
Boston University Slideshow Title Goes Here

 Does the invention solve a problem that is economically


meaningful?
 Is the problem widespread and significant or localized and trivial?

 Is there a definable market for the problem solved?


 How does the technology compare to existing solutions to the
problem?
 What feedback have you got from the market on their interest in
the technology?

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 68


Invention & Intellectual Property Management Part II

A Two Step Process


Boston University Slideshow Title Goes Here

 Secondary research  Primary research

 Secondary research = OPR (Other peoples’ research)


 Primary research = MR (My research)

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 69


Invention & Intellectual Property Management Part II

Stay skeptical
Boston University Slideshow Title Goes Here

 Assume everything already exists


 First search for things that destroy your opportunity, then search
for things that support it.
 A quick kill of a project early in the process is preferable to
wasting time on a dead end.
 People (mistakenly) tend to focus their attention on supporting
evidence
 Investors look for ways to say NO

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 70


Invention & Intellectual Property Management Part II

Secondary Research Resources


Boston University Slideshow Title Goes Here

 Google
 Business School Library
 Subscription Services
 Frost & Sullivan

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 71


Invention & Intellectual Property Management Part II

Healthcare
Boston University Slideshow Title Goes Here

 Much easier than physical sciences/IT/Software


 Need is more obvious
 Addressable market size is easier to estimate
 Range of possible products is usually constrained

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 72


Invention & Intellectual Property Management Part II

Healthcare
Boston University Slideshow Title Goes Here

But… horizons vary


 Drugs
 Stage of development is earlier
 Leads to far reaching assumptions about performance
 Devices
 Returns are usually much lower than drugs
 Therefore risk must be much lower
 Translation: 510K, replace an existing therapy, has an
established reimbursement code
 Diagnostics
 Market is highly competitive (many solutions, many entry
points…)
 Incumbents require compelling data
 Expectations on performance are much higher (clinical samples)
© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 73
Invention & Intellectual Property Management Part II

Physical Sciences & IT


Boston University Slideshow Title Goes Here

 Many possible products


 Many possible markets
 Varying levels of competition
 Value chains not clearly defined
 Market data harder to identify

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 74


Invention & Intellectual Property Management Part II

4. Market Size and Characteristics


Boston University Slideshow Title Goes Here

 Is there one or more identifiable markets for the problem solved?


 How large are these markets?
 The specific “addressable” market for our invention
 Are the markets characterized by:
 Few large firms or
 Many medium-small firms?
 Where in the value / supply chain will you fit?
 Further downstream you can go, more of the value you capture
 Will these markets sufficiently value the problem solved?
 Does governmental regulation have a significant impact on the
market for the new products / services?

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 75


Invention & Intellectual Property Management Part II

5. Value Proposition / Potential for Reasonable


Business Model
Boston University Slideshow Title Goes Here

 Can at least one “value proposition” be described and substantiated


for the invention, in at least one market application?
Value Proposition = Quantitative Benefit – Quantifiable Cost
 Is the value proposition feasible?
 Can you identify at least one reasonable business model for the
selected value proposition?
 Is this business model suitable for:
 A disruptive / paradigm shift, or
 A revolutionary, or
 An incremental (large or small)
innovation?

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 76


Invention & Intellectual Property Management Part II

6. Potential for Significant Economic Value


Boston University Slideshow Title Goes Here

 Does the combination of:


 Value proposition,
 Market size
 Business model, and
 Market characteristics
establish the basis for significant economic value?
 Will the realization of that value require:
 Very large
 Large
 Moderate, or
 Small investment?
 Will the potential return justify the investment required?

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 77


Invention & Intellectual Property Management Part II

7. Stage of Development /Technology Readiness


Boston University Slideshow Title Goes Here
Level
 What is the current stage of technical development of the
invention:
 Idea
 Test-tube proof
 Bench-test validation
 Extensive testing
 Pilot scale
 Beta-test
 In application, etc?
 Where is the invention on the Technology Readiness Level
scale?
 What level of risk (that the technology will not work as expected /
hoped) is the technology currently at?

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 78


Invention & Intellectual Property Management Part II

Boston University Slideshow Title Goes Here

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 79


Invention & Intellectual Property Management Part II

Boston University Slideshow Title Goes Here

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 80


Invention & Intellectual Property Management Part II

8. Getting from Here to There


Boston University Slideshow Title Goes Here

Risk Reduction
 What are the next few steps needed to reduce the risk to where
the technology is investable?
 Will those risk reduction steps be relatively easy or difficult?
 In terms of time and money
 Will you be able to secure that proof-of-principle funding?
 Will the cost required to de-risk the technology be justified by the
potential return on needed investment?
Scale-Up Feasibility
 Can the technology be cost-effectively scaled-up to a level of
profitable manufacture or service delivery?

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Invention & Intellectual Property Management Part II

8. Getting from Here to There


Boston University Slideshow Title Goes Here

Barriers to Entry
 What road blocks are there between this technology and market
entry?
 Long and hard regulatory path?
 Market reluctance to adopt?
 Reimbursement?
 Entrenched players:
 Need an overwhelming sales force?
 Who would lose and how would they react?
 How many right things have to happen for your product to be
bought?

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Invention & Intellectual Property Management Part II

9. Support, Funding and Resources


Boston University Slideshow Title Goes Here

 Are there resources readily available to further develop the


invention:
 Money
 Staff
 Facilities
 Is development funding readily available?
 Are there additional resources available to help develop the
technology from its current stage to commercialization?
 Are there other pre-commercialization partners who can help with
risk reduction?
 Another academic partner who uses this technology?
 A government lab or NGO?
 Who’d self fund their activities because our technology
addresses their mission
© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 83
Invention & Intellectual Property Management Part II

10. Existing or Potential for Private-sector


Partnerships
Boston University Slideshow Title Goes Here

 Is this technology going to be developed with an existing


company or does it need a start-up?
 If an existing company, who are some potential partners?
 Do relationships with any of these potential partners exist?
 Are these partnerships closely linked to commercialization activity?
 If a start-up company, is there investment interest?

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 84


Invention & Intellectual Property Management Part II

Scoring
Boston University Slideshow Title Goes Here

 Score each category1-5


1= Very Unfavorable
2= Unfavorable
3= Neutral
4= Favorable
5= Very Favorable
 Maximum possible 10 * 5 = 50

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify


Invention & Intellectual Property Management Part II

Technology Rating
Boston University Slideshow Title Goes Here

Factor Weight Score (1-5) Weighted Score


Market Potential 15%
Market Maturity 15%
Current Status of Technology 15%
Proof of Concept/Prototyping 15%
Ease of Scale-up 10%
Competitors 15%
Patents 15%
Total

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 86


Invention & Intellectual Property Management Part II

Technology Rating
Boston University Slideshow Title Goes Here

Factor Weight Score (1-5) Weighted Score


Market Potential 15% 3 0.45
Market Maturity 15% 4 0.6
Current Status of Technology 15% 2 0.3
Proof of Concept/Prototyping 15% 4 0.6
Ease of Scale-up 10% 2 0.2
Competitors 15% 3 0.45
Patents 15% 4 0.6
Total 100% 3.2

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 87


Invention & Intellectual Property Management Part II

Technology Rating
Boston University Slideshow Title Goes Here

 Critically important to explain why each score is being awarded


 This is where you show the inventor where the weaknesses are
 Get his buy-in on why not to proceed
 Show him where things could be improved
 E.g., More reduction to practice / proof of concept

 Scores tend to come out in range ~2.0-3.0


 Academic technologies are embryonic!
 Value of scoring to the TTO is to compare one technology with
another
 Prioritization of resources
 History as a guide to the future

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 88


Invention & Intellectual Property Management Part II

Outcomes
Boston University Slideshow Title Goes Here

 Go >3.5
 Kill <2
 Conditional Go 2.5-3.5
 Go if…..
 Conditional Kill 2-2.5
 Kill unless…..

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 89


Invention & Intellectual Property Management Part II

Boston University Slideshow Title Goes Here

Case Studies

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 90


Invention & Intellectual Property Management Part II

Experience at Boston University


Boston University Slideshow Title Goes Here

 Junior licensing staff were responsible for managing disclosures


 Responsible for initial assessment
 Soon overwhelmed
 ~100 disclosures per year
 2 Licensing Associates

 First mitigation step was to contract with Foresight Science and


Technology
 Did initial assessments for $750 per assessment with a minimum
annual commitment
 Second mitigation step was to bring in-house
 Train and use grad student Technology Analysts
 First choice students who had taken my course
 Second choice recruits via a one day training course on ~3rd or
4th Saturday of semester

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 91


Invention & Intellectual Property Management Part II

Experience at Boston University


Boston University Slideshow Title Goes Here

 Student Analyst concept developed at U. of Illinois Urbana-


Champaign in 1990’s
 ~750 untouched invention disclosures
 State appropriated $3 million to fix problem
 All consulting companies approached said they couldn’t evaluate
750 invention disclosures for $3 million
 $4,000 / disclosure
 One proposed teaching UIUC to evaluate them themselves
 Developed protocol and training materials
 Implemented and highly successful
 Last Director joined as Student Analyst
 Now Director at MIT

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 92


Invention & Intellectual Property Management Part II

Experience at Boston University


Boston University Slideshow Title Goes Here

 We found ~20 hours for a student to do an assessment


 Grad student rate of $13.65 / hour  ~$275 / assessment
 1/3rd Foresight price
 And better
 And kept data sources in-house

 Tended to hire:
 Physical Sciences: Ph.D. students
 Life Sciences: MBA’s with a life sciences undergrad
 Workload 10 hours / week in semester
 Full time in vacations
 Good for the students
 Looked like meaningful commercial experience on their resumé’s
 Valuable for students who won’t pursue an academic career
 Which is the vast majority!

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 93


Invention & Intellectual Property Management Part II

Experience at Forsyth Institute


Boston University Slideshow Title Goes Here

 Founded in 1910 to improve the dental health of the poor children


of Boston
 Created the concept of the Dental Hygienist
 Now a small (~$25 million research budget) research institute
rooted in oral health
 Basic research
 Clinical research
 Affiliated with Harvard Dental School
 Too small for a full time TTO
 Has always supported faculty entrepreneurship
 Paid for patent filings
 No other administrative support for faculty

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 94


Invention & Intellectual Property Management Part II

Experience at Forsyth Institute


Boston University Slideshow Title Goes Here

 I have chaired Patent Committee since 2012


 Executive Patent Committee
 Decides what inventions to file on

 Were going to hire someone to market technologies


 I talked about the BU student system
 A Forsyth employee was taking my class in Fall 2011
 M.Sc. level scientist working in a core facility
 One of the best students
 Wanted to get more involved with business side of innovation
 Transferred to work for tech transfer 3 days per week
 Stayed in core facility 2 days per week
 First wrote a Tech Brief on every existing patent family

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 95


Invention & Intellectual Property Management Part II

Experience at Forsyth Institute


Boston University Slideshow Title Goes Here

 Next started writing a First Look Technology Assessment for each


new invention disclosure received
 ~1 per month
 Writes truly outstanding assessments
 After 1 year, the most senior and also most entrepreneurial
Forsyth scientist said at end of a Patent Committee meeting
“You’ve transformed faculty’s attitude to technology transfer.
They used to think they were on their own; now they feel
the Institute is really trying to help them.
 We took much better decisions
 Several faculty whose inventions we decided not to proceed with
stayed engaged
 Improved the inventions
 Disclosed new inventions
© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 96
Valuing Technologies

Boston University Slideshow Title Goes Here

Questions:

Lunch, Tour of Venture Center

© 2005-2024 Ashley J. Stevens All Rights Reserved. Do Not Copy or Modify 97

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