Levels of Communication

 Extrapersonal Communication
 Intrapersonal Communication
 Interpersonal Communication
 Organizational Communication
 Mass Communication
Communication Comprises of 3 V’s

 Verbal 7%

 Vocal 38%

 Visual 55%
 Non Verbal Communication
PRINCIPLES
1.Supplements Verbal Communication

2.Regulates Interaction

3. Establishes Relationships

4. Reflects Cultural Values

 Forms of Non-Verbal
Communication

 Conscious Non- Verbal

Communication

 Subliminal Non Verbal

Communication
 Aims & Goals of Non Verbal
Communication
a. to Create impressions through
body langugae & paralanguage
b. to Initiate and manage
interactions
c. to Express emotions
d. to Convey deception
e. to Convey power
 NON VERBAL
COMMUNICATION
 TYPES
 Body Language
 Para Language

 Space Language

 Time Language

 Sign Language
 Body Language

 Appearance
 Posture

 Gestures

 Eye contact

 Handshake
 Para Language

 Stress
 Pitch
 Speed

 Pause

 Non Fluencies

 Volume
 Space Language
 Intimate zone
 Personal

 Social

 Public

 Layout

 Colour
 Time Language

 Time Management
 Planning

 Organising

 Avoid time robbers

 Sign Language

 Audio Signs

 Visual Signs& Symbols

 Guidelines to Improve non verbal
communication

A. Monitor your non verbal

communication
B. Learn to interpret others
C. Develop self awareness
D. Ask friends for feedback
E. Videotape yourself and improve
 Some Negative Gestures
1. Nervousness
 Hands in pocket
 Biting nails
 Scratching
 Looking at the ceiling
 Negative Gestures

2. Aggressiveness

 Staring
 Pointing at someone

 Showing a fist
 Negative Gestures
3 Rudeness
.

 Shake hands too hard

 Whisper

 Yawn

 Look at watch
 Negative Gestures

4. Self Importance

 Eyes closed while talking

 Looking overt the top of glasses

 Head bent back wards

 Negative Gestures
5. Superiority

 Not acknowledging greetings

 Shouting orders

 Continue to work as others

speak
 Reclining in chair
 Non Verbal Communication
KOPPACT
 K- Kinesics
 O- Occulesics
 P- Paralinguitics
 P- Proximics
 A- Artifactics
 C- Chronemics
 T- Tactilics
 The Language of Visual Signs
 A sign is a concrete representation of an idea.
 Visual signs appeal to the eye through
pictures, colours, shapes and designs.
 For example: Road signs, which indicate a
cross –road, a railway station, a school, a bend
or a U turn are quite helpful to pedestrians and
motorists. Traffic lights , lights outside the
Operation Theatre and ambulance make use of
colourful signs.
 The Language of Visual Signs
 Veneration of great personalities through statues .
Cartoons and caricatures have richer communicative
potential than that of verbal language. Hence the
saying, ‘a picture is worth a thousand words.’
 Visual signs in business Communication
 Tables, line and surface charts, maps, drawings,
diagrams,pictograms, photographs and animated
visuals are forms of visual business communication.
Coreldraw, powerpoint, Photoshop, Painter, Excel,
Lotus 1-2-3 and others.
 Advantages
 Effective as channels of warning against danger.
 They are quick to convey messages.
 Useful in time-management
 Helpful in regulating work in an organization.
 Convenient devices to make complex
presentations attractive & interesting.
 More effective than writing in several contexts.
 Cartoons help clarify with humour.
 Disadvantages
 Visuals being concrete, oversimplify concepts.
 They require complex skills to produce.
 Visuals do not offer feedback.