Promotion

Of
Social Media
Marketing
Presenter Name
Arnold Anthony
 Overview
What Is Social Media Marketing.
As We known most small businessman are careful about what type of marketing strategies they
invest in. When you have a limited marketing budget, it’s important that you spend it wisely to
get the most for your money. Marketing through social media is one of the most versatile and
cost-effective strategies that small businesses can use to reach their target audience and boost
sales over time. That’s why 97% of marketers are using social media to reach their audiences.
 So
what’s so
great
about
social Media
Marketing?
 5
Reasons
Why
Marketing
Through
Social Media
Is
A
Must
1.Your customers are on Social Media.
 2.Marketing Through Social Media Can Help Increasing
Brand Recognition.

Another benefit of marketing through social media is that it helps you improve visibility,
and thus increase recognition for your brand. Your business social media profiles
present new opportunities to share your content and really present your brand’s voice
and personality. By posting compelling content that adds value for your target
audience, you are making your brand both more accessible and familiar for new leads
and current customers
3 . Different social media channels help you reach specific
audiences.

“The key to getting the most out

of your social media marketing
is to strategically choose which
channels you plan to invest your
time, money, and effort in.”
 4. Cost Effective.
As shown in a cross-channel
analysis, the CPM (cost per
thousand impressions) on social
media can be as low as 182₹.
This is 3x less expensive than
advertising through traditional med
ia
.
No matter how small your budget
is, you are still able to make an
impact on these channels to reach
and convert new leads.
5. Social media marketing gives you the opportunity to gain new
customer insights.
Thank You