TOURISM IMPACT

MONITORING
PRESENTED BY GROUP 4
WHAT
IS
TOURISM
IMPACT
MONITORING ?
THE ROLES AND
IMPORTANCE OF
TOURISM IMPACT
MONITORING
 INDICATORS AS PLANNING TOOLS

 FORECASTING
Benchmarking

 CONTINGENCY PLANNING
Social/participatory planning
• NATIONAL LEVEL

• REGIONAL LEVEL

• DESTINATION LEVEL

• TOURIST SITE LEVEL

• TOURISM COMPANIES AND

ESTABLISHMENT

EARLY WARNING INDICATORS
STRESS INDICATORS
STATE OF THE TOURISM INDUSTRY
INDICATORS
 ASSET QUALITY
 CAPITAL
 PROFITABILITY
 LIQUIDITY
 MACROECONOMIC METRICS
• FINANCIAL PROBLEMS
• TOURIST SATISFACTION
 IMPACT INDICATORS OF  WATER POLLUTION
TOURISM DEVELOPMENT ON  AIR POLLUTION
THE BIOPHYSICAL AND  ECOSYSTEM
SOCIO-ECONOMIC DEGRADATION

MANAGEMENT EFFORT
 PRODUCTIVITY
INDICATORS

PERFORMANCE INDICATORS  CUSTOMER AQUISITION

 CONVERSION RATES
RELEVANCE

CLARITY

FEASIBILITY
CRITERIA
FOR
COMPARABILITY
INDICATORS
CREDIBILITY
 DESIGNED TO HELP IDENTIFY KEY ISSUES AND THE
INDICATORS WHICH CAN HELP MANAGERS RESPOND
Indicators of Sustainable
EFFECTIVELY TO THEM AND SUSTAIN WHAT MAKES A
Development for Tourism
DESTINATION VIABLE AND ATTRACTIVE.
Destinations (2004)

• BETTER DECISION-MAKING
- LOWERING RISKS OR COSTS
• IDENTIFICATION OF EMERGING ISSUES
THE BENEFITS FROM GOOD - ALLOWING PREVENTATIVE ACTION
DEFINITION AND USE OF
• IDENTIFICATION OF IMPACTS
INDICATORS CAN INCLUDE:
- ALLOWING CORRECTIVE ACTION WHEN NEEDED
• PERFORMANCE MEASUREMENT OF THE IMPLEMENTATION OF PLANS AND MANAGEMENT
ACTIVITIES
– EVALUATING EFFORT AND PROGRESS
• GREATER ACCOUNTABILITY
– PROVIDING CREDIBLE INFORMATION FOR WISE PUBLIC DECISION MAKING, WIDELY
ACCEPTED
• CONSTANT MONITORING
– LEADING TO CONTINUOUS IMPROVEMENT AND BUILDING SOLUTIONS INTO
MANAGEMENT
 E. NATURAL
A. REEF SITES

F. BUILT G. GOLF
C. MALL
HERITAGE
B. BEACH ISLANDS SITES
` COURSES

D. MOUNTAINS