Bajaj Allianz Life MADE BY:-

Insurance NAME- SANAJNA KUMARI

COLLEGE- ISB&M Kolkata
 UNDERSTANDING BAJAJ GROUP
 The Bajaj Group is one of India's oldest and most respected business
conglomerates, with a legacy dating back to 1926.
 Founded by Jamnalal Bajaj, the group has evolved over the years to become a
diversified business entity with interests in sectors such as automobiles, finance,
and real estate.
 Core values of the Bajaj Group include integrity, excellence, customer focus, and
social responsibility, guiding its operations and decision-making processes.
 Key businesses under the Bajaj Group umbrella include Bajaj Auto, Bajaj
Finserv, Bajaj Electricals, Bajaj Finance, Bajaj Consumer Care, Bajaj Energy
Limited, Bajaj Steel Industries, Bajaj Holdings & Investment, Bajaj Hindusthan,
Mukand, and Bajaj Indef.
 Breif about some key businesses under
The Bajaj Group
Bajaj Auto Limited
• founded in 1945, is a prominent
Indian automobile manufacturer
headquartered in Pune, India.
• Manufacturing products are
Motorcycles, scooters, commercial
vehicles.
• It exports to over 70 countries and
have collaboration with Triumph
Motorcycles.
Bajaj Finserv
• A leading Indian financial services
company, part of the Bajaj Group,
offering a range of financial products
including insurance, loans, and asset
management.
• It operates across various segments,
including savings products, consumer and
commercial loans, mortgages, auto
financing, securities brokerage services,
general and life insurance, and
investments.
• Customer base: 100 million
 Breif about some key businesses under
The Bajaj Group
Bajaj Finance
• It is a non-banking financial company
(NBFC), headquarter in Pune, India.
It’s subsidiary of Bajaj Finserv Ltd. It
offers a wide range of financial
services, including lending and fixed
deposits.
• It manages assets worth ₹270,050
crore (approximately $34 billion).
• Customer base: 75 million
Bajaj Holdings & Investment Ltd
• It acts as an investment company
with stakes in various Bajaj Group
companies
Bajaj Hindustan Sugar Ltd
• It’s Asia's number 1 and the world’s
number 4 integrated sugar
company, also involved in ethanol
production
 Breif about some key businesses under
The Bajaj Group
Bajaj Electricals Bajaj Energy Limited Bajaj Steel Industries
• It is a globally renowned • One of the largest • It manufactures cotton
company offering private-sector thermal ginning and pressing
consumer appliances, power generation machinery, electrical
lighting solutions, and companies in India panels, and other
EPC projects.
engineering products
 Breif about some key businesses under
The Bajaj Group
Mukand Bajaj Indef (Hercules Hoists Limited)

• A part of the Bajaj Group, • It is Known for manufacturing,

Mukand is a manufacturer of sales, service, distribution, and
speciality steel and heavy marketing of material handling
machinery. equipment like hoists and cranes
 INTRODUCTION OF BALIC
• Bajaj Allianz Life Insurance is a leading life insurance company in India, offering a wide range of insurance
products and services to meet the diverse needs of its customers.
• Established in 2001, Bajaj Allianz Life Insurance is a joint venture between Bajaj Finserv Limited and Allianz SE,
two renowned financial services companies.
• The mission of Bajaj Allianz Life Insurance is to provide financial security and peace of mind to its customers
through innovative insurance solutions. The vision is to be the most trusted life insurance company in India.
• The Company received the certificate of registration from IRDA on 2nd May 2001 to conduct general insurance
business in India. Bajaj Allianz General Insurance, today, is one of the largest private insurer in the industry with
offices in over 1100 towns and cities. The Company has continuously been expanding its operations to reach out
to its customers.
• The Company registered strong financial results by posting revenue of ₹ 4,536 crore in Q3 FY 2023-24. The
company recorded a net profit of ₹ 287 crore. Bajaj Allianz General Insurance also reported a healthy Combined
Ratio of 102.9% and Solvency Ratio of 355% for the period .
 PRODUCTS OF BALIC

• Life Insurance Plans:- It offers a diverse range of life insurance plans,

including term insurance, whole life insurance, and child insurance, to
meet the protection needs of individuals and families.
• Health Insurance Plans:- In this, they provide plans that cover medical
expenses and offer financial protection against health-related risks.
• Investment Plans:- It include ULIPs (Unit Linked Insurance Plans) and
endowment plans, allowing customers to achieve their financial goals
while ensuring life cover.
• Pension Plans:- It help individuals build a retirement corpus and
secure their post-retirement life with regular income streams.
Market Analysis of BALIC

• Bajaj Life Insurance holds a significant market share, showcasing its

strong position in the competitive insurance landscape.
• Competitors of Bajaj Life Insurance include other major insurance
companies like LIC, HDFC Life, and ICICI Prudential, driving competition
and innovation in the industry.
• Bajaj Life Insurance targets a wide demographic, focusing on individuals
and families seeking reliable life insurance coverage and financial
planning solutions.
• The growth trends of Bajaj Life Insurance reflect its ability to adapt to
changing market dynamics and customer preferences, driving expansion
and profitability.
Market share of Bajaj Allianz across India

Market Share FY 1015-21

7

6.8

6.6

6.4

6.2

5.8

5.6

5.4
FY 2015 FY 2016 FY 2017 FY 2018 FY 2019 FY 2020 FY 2021

Market Share
 CONCLUSION

• In conclusion, Bajaj Allianz Life Insurance

stands out for its customer-centric approach,
innovative product offerings, and strong
partnership between Bajaj and Allianz.
• The strengths of Bajaj Allianz Life Insurance lie
in its commitment to customer satisfaction,
financial stability, and continuous innovation to
meet evolving market needs.
• Looking ahead, Bajaj Allianz Life Insurance is
poised for growth and success, driven by its
strong foundation, strategic partnerships, and
focus on delivering value to customers