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Unit 1 Corporate Counseling
Unit 1 Corporate Counseling
Unit 1 Corporate Counseling
Rohit Ramachandran
Understanding Workplace Counseling
• Why?
Organization must facilitate employee empowerment through
education, counselling and information.
• High levels of stress today
• Employees afraid to take time off when sick
• Many suffer from presenteeism
• 70% of people feel more in jeopardy than they did two years ago
• 44% are afraid to criticize their bosses
Today’s workplace?
• Stress is a constant feature
• Twice the work in half the time
• Downsizing
• Massive redundancy
O’Leary (1993) and Cartright & Cooper
(1994)
• 1 in 5 working people suffer from mental illness (6 million people)
• 90 million working days are lost each year as a result of mental illness
• Half the employers felt that emotional and personal problems were to
blame
• Between 30 and 40 percent of all sickness from work involve mental
illness and emotional stress
• Alcohol Abuse estimated by Alcohol Concern to cost about 2 billion
pounds per annum, cost to industry is approximately 1 billion per annum
• Approximately 20 percent of any workforce are affected by personal
problems that IMPACT work performance
O’Leary (1993) and Cartright & Cooper
(1994)
• Employers should be closely involved in the physical and mental well-
being of employees as it makes both ethical and financial sense.
• While 94% of companies surveyed by the Confederation of British
Industry (CBI) in 1991 felt that mental health should concern them,
only 12 % actually had a policy in place.
• Ongoing legal cases against managers for mounting ‘unreasonable
stress’ has made employers more cautious to safeguard from further
litigation, usually in the form of stress-related claims.
O’Leary (1993) and Cartright & Cooper
(1994)
• What are the employers doing about it?
• Increasing counselling facilities
• Employee assistance programmes
• Workshops
• Training sessions
• Alcohol awareness
• Stop smoking campaign
• Stress management
• Taking care of your heart
Why workplace counselling?
• Ethical compliance
• More productivity
• Less litigation
• Less compensation
• Anticipate risk and offer counselling services
• Transitions are stressful despite continuous organizational change
• Personal is professional
• Pfeiffer (1994) research showed that most important ingredient of successful
organization was care towards employees. There is a direct link between care for
people and drive for profit, which is a major factor in convincing employers to install
counselling services as a further way of managing their workforce constructively.
Why workplace counselling?
• Counseling is also perceived as preventive, not just supportive for crisis
counselling.
• Counselors offer psychoeducation
• Training packages can forestall mental illness and injury
• Corporate Social Responsibility was the main reason why one installs EAP.
Wholeness approach needs to be adopted towards employees- physical,
mental, emotional and spiritual. Emphasis on one element is not enough.
• Counseling is also highly cost-effective. Pales in comparison to alcoholism,
absenteeism, stress, depression, broken relationships and day-to-day stressors.
• Counseling can also promote growth in an individual rather than just work with
or around deficiencies.
Cooper (Magnus, 1995) research
• 76% of employers see counselling as a caring facility
• 70% of employers expect counselling to help employees deal with
workplace change
• 57% of employers view counselling as a means of managing stress
History of workplace counselling
• Three phases-
1. The human relationship era
2. Alcohol awareness
3. Internal and external counselling provision
1. The human relationship era
• Oberer and Lee (1986) trace the relationship between and industry and
management of resources to back in the early 19th century.
• By 1913, there were 2000 welfare workers in the industry (Carter, 1977)
• First counselling programme was initiated by the Ford Motor Company in
1914.
• Engineering Foundation of New York commissioned a research survey of
emotional problems among employees before 1920.
• 62% of employees were discharged because of social rather than
occupational incompetence.
• Metropolitan Life Insurance and R.H. Macey employed full-time psychiatrists.
2. The alcohol awareness stage of workplace
counselling
• Mayo was a key figure in researching employee needs, criticizing industry for not
paying adequate attention to the psychological needs of employees and himself
establishing a counselling service in 1936.
• In 1945, even before Carl Rogers outlined Client centred therapy, Dickson head of
counselling service at Mayo spoke of a counsellor being in charge of a territory of
300 employees.
• Counselor had to be free from activities that are incompatible with his position in
the organization.
• The counsellor has to be neutral.
• A session was referred to as an interview.
• Occasional nods, restating what was said, encouraging to re-examine train of
thought were the main techniques
2. The alcohol awareness stage of workplace
counselling
• 1936 -> program commenced
• 1940 -> 20 counsellors
• 1948 -> 55 counsellors
• Employee Assistance Program (1940) was coined by the National
Institute of Alcohol Abuse and Alcoholism
• Ex-alcoholics, psychiatrists, social workers, occupation and industrial
psychologists and personnel officers got involved to help others.
• EAP is a unified approach to intervention and assistance for a wide
variety of related human problems in the workplace.
• Name was changed from OAP (Occupational Alcohol Programme)
2. The alcohol awareness stage of workplace
counselling
Presnall saw the EAP as four-fold-
1. Do more about problems in the workplace.
2. Act upon the realization that the workplace is both a human-
problem breeder and a human-problem resolver.
3. Humanize the workplace.
4. Develop new work practices based on awareness that areas are
interrelated in the workplace, i.e. health wholeness, work,
relationships etc.
3. Internal and External counselling provision
• Expanded the scope beyond alcohol and drug problems
• Legal help
• Financial help
• Stress management
• Telephone Counselling
• Face to face counselling
3. Internal and External counselling provision
• By 1980, 1 million UK employees were covered by EAP
• Regardless, EAPs are highly subjective and there is little agreement on what
constitutes an overall programme.
• Each organization has their own needs and cultures for which EAP must be uniquely
customized.
• SonnenStuhl and Trice(1990) – “Job-based programs operating within a work
organization for identifying troubled employees, motivating them to resolve their
troubles and providing access to counselling or treatment for those employees who
need such services.”
• Management often wants EAPs to work with organization to prevent employees
from reaching a stage of requiring individual care.
• It is now moving from what is done to employees towards a more general concept of
EAP as creating organizational change.
3. Internal and External counselling provision
• EAPs are now connected to employee performance, management practice, style of
leadership to training for supervisors, to support at all levels and to training.
• Companies hire counsellors to work with staff, which is internal counselling. External
counselling provision is referring staff to counsellors in agencies outside which are in
contract with the company.
• Confidentiality is emphasized and wellbeing is viewed holistically.
• Counseling was deemed to be the most economical means of improving performance.
• Are stress-related illnesses valid grounds for litigation against employers?
• Will litigation replace pill-popping in regards to occupational stress?
• Employers have a duty to ensure that workplace is safe and healthy.
• Employers are obliged to assess the nature and scale of risks to health in the
workplace and base their control measures on it.
3. Internal and External counselling provision
Practical steps for employers to meet their legal duties in respect of stress-
1. Maintaining good management
2. Create an attitude to stress where individuals aren’t punished for
organizational issues
3. Ensuring that individuals know their jobs
4. Ensuring that individuals have the skills to do it
5. Setting up stress awareness and stress management courses
6. Aiding managers to work with their employees to get help for stress
7. Providing counselling services
8. Encouraging employees to consult doctors for help with stress
3. Internal and External counselling provision
Traditional programmes Contemporary programmes
Emphasis on alcoholism as the basis of the problem Broad-brush approach – any appropriate service
Emphasis on supervisory referrals Supervisory referral + self-referral + other-referral
Problems identified in the late stage of Services offered at earlier stages of development
development
Services offered by medical or alcohol specialists Services offered by generalist counsellors with
expertise in chemical dependency and other areas
Focus on troubled employees with job performance Focus on both employees with work problems and on
problems employees/family members with no performance
problems
Confidentiality for referred employees Confidentiality for referred employees, anonymity for
self-referred employees or family members
The many faces of workplace counselling
Five main approaches-
1. Organization employs both counsellor and worker
2. Counselor is employed by an EAP provider
3. Counselor is employed to work with consumers of organization
4. Counselor is employed to work with members of the public
5. Range of specialist services to other organizations and individuals
within organizations
1. Organization employs
both counsellor and worker
• They are called in-house counsellors
• Both are employees paid by the same organization
1. Organization employs
both counsellor and worker
1. Organization employs
both counsellor and worker
2. Counselor is employed by an EAP provider
Organization makes a contract with EAP provider who employ or hire
counsellors as freelancers, full time or part time.
2. Counselor is employed by an EAP provider
3. Counselor is employed to work
with consumers of organization
Educational institutions
Hospitals
3. Counselor is employed to work
with consumers of organization
4. Counselor is employed to work
with members of the public
Some organizations set up counselling provision for needy members of
the public. Often self-financing, sometimes within public services as
education or social work, this counselling targets particular groups in
the community like young people, children, abused women etc.
• People are held space for, listened to, trusted and respected to make
life-growing decisions
• Presenting the ‘people’ side of a workplace is essential
• Humanize the workplace
• Practice the necessary vaues
2. Moving back to the organization
to set up training
• Most corporate counsellors tend to underestimate their abilities regarding bringing about
organizational change
• Psychodynamic concepts can facilitate organizational change
• Cole (1988) has suggested a five-stage model connecting counselling and organizational
change
1. Phase 1: Interview employees with the purpose of seeing how their usefulness can be
increased
2. Phase 2: Individual counselling for managers
3. Phase 3: Influence psychological tone of organization through small group meetings
4. Phase 4: Team building
5. Phase 5: Cultural change programme for managers to help them build an environment
where employees could be strengthened
B. Parallel process
• Also known as reflection process, mirroring and parallel re-enactment
• Aspects of one relationship are expressed in another relationship
• Relationship between staff and customers may repeat in relationship between staff and management
• It is a form of transference -> an unconscious process, unidirectional and not usually beneficial to either
relationship
• It is caused by displacement
• It happens when word cannot be used -> people act out what they cannot speak of. If manager is aggressive
with an employee then the employee becomes aggressive with a client.
• It is a form of adapting to aggressive situations
• It is a form of hiding anxiety, concealment feels safer to communication
• It usually happens when there is an inequality in power
• A skilful and kind encounter between an employee and a customer is a microcosm of how the employee
themselves has been treated, which, in turn, is part of a more general attitude towards empowering cabin
crews to serve customers better
• Unconsciously, individuals and groups treat each other as they have been treated, be it care or abuse.
C. Moving Upstream
• Counsellors are not socially minded enough
• It is not about working only with organization or only with individual. The objective is to
replace either/or thinking with yes, and
• Upstream is moving from individual to organization, working with systems who have
harmed individuals
• Downstream is moving from organization to individual, working with those that have
been harmed by systems
• Organizations were rated on their drive for profit and care for people, and predictably
the former greatly outweighed the latter.
• When and where does the organization become responsible & how much?
• Why is fault individualized when something happens to them?
• Why do we seek explanation for pain within people rather than between people?