CTAP Assessment Types

Partner Guide
Cyber Threat Assessment Program
NGFW Market and Sales Goals
MARKET SIZE
• $15B by 20221

SALES GOAL
• Displace current vendor ASAP.
• Accelerate purchase by showing tangible value
• Illustrate ineffectiveness of incumbent vendor
• Move from lengthy PoCs to immediate displacement

PURPOSE
• Identify security risks and understand general
network usage.
• 54% organizations had severe exploits in Q4 2018 2
• 14 malware variants detected per firm in Q4 2018 3
• 75% total traffic expected to be encrypted by 2019 4

OUTCOME
• Understand security threats, cloud/app/web usage,
and impacts on network performance.
Sources:
1
IDC. Worldwide Network Security Forecast, 2018-2022. August 2018.
2,3
Fortinet. Threat Landscape Report for Q4 2018. February 2019.
4
NSS Labs. “NSS Labs Predicts 75% of Web Traffic…”. November 2016. © Fortinet Inc. All Rights Reserved. 2
Email Security Market and Sales Goals
MARKET SIZE
• $2.53B in 20191

SALES GOAL
• Introduce & cross-sell a key Fabric solution.
• Demonstrate importance of augmenting cloud-based email
security
• Highlight simplicity of FortiMail (no CPE required)
• Gain foothold into the application security group

PURPOSE
• Determine whether in-built controls of Office 365
are sufficient.
• Average Ransom ($50k)2
• Average BEC Incident ($108k)3
• Average Breach ($3.86m)4

OUTCOME
• Assess risk of ransomware, phishing, email fraud
and other threats.
Sources:
1
IDC. Messaging Security Forecast. 2018.
2
SecurityWeek. City of Atlanta Ransomware Attack Proves Disastrously Expensive. July 2018.
3
FBI. Business Email Compromise the $12bn Scam. July 2018.
4
Ponemon. 2018 Cost of a Data Breach Study. 2018. © Fortinet Inc. All Rights Reserved. 3
SD-WAN Market and Sales Goals
MARKET SIZE
• $4.5B by 20221

SALES GOAL
• Establish foothold in green field accounts.
• Circumvent CISO blocker with networking approach
• Highlight security advantages of Fortinet
• Prove operational savings by moving from MPLS

PURPOSE
• Determine business application performance and
WAN bandwidth utilization.
• 40% enterprises plan to deploy SD-WAN by 2020 2
• WAN uptime is the #1 concern for cloud initiatives 3
• Security is the #1 concern for WAN infrastructures 4

OUTCOME
• Evaluate business application behavior, WAN cost
reduction, and security readiness for direct internet
access.
Sources:
1
IDC. SD-WAN Infrastructure Forecast. 2018.
2,3,4
Gartner. WAN Disruption and Transformation Survey. November 2018. © Fortinet Inc. All Rights Reserved. 4