Welcome to TLE 9

Information and
Communication
Technology
Sir. Mark Robert E. De Jesus, LPT
 Let's bow our heads and feel the presence of our
Lord

Our Father, Who art in heaven,

Let's
hallowed be Thy name; Thy
kingdom come; Thy will be done on
earth as it is in heaven. Give us this
day our daily bread; and forgive us
our sins as we forgive those who sin

Pray! against us; and lead us not into

temptation, but deliver us from evil.
Amen.
 Our Topic for today is

Microsoft Publisher
2016
What is MS Publisher
Microsoft Publisher is a graphic
design application that is similar to
Microsoft Word but differs in the
fact that its emphasis lies more on
page layout and design, and less on
word composition and formatting. It
provides easy-to-use and less
expensive publishing options for
creating designs and logos for small
businesses, where using other high
end applications may not be feasible.
What is MS Publisher
Publisher allows small businesses to
quickly create publications for the
web or print. You can easily create
professional-looking publications by
either creating them yourself from
scratch or using one of the many pre-
designed templates that Publisher
offers. These templates can easily be
customized for the look you want.
Introduction to Layout and
Design
Since MS Publisher is a desktop publishing software program,
it's just as important to learn more about layout and design as
well as to learn about Publisher. That said, before we delve into
the technical aspects of Publisher itself and teach you how to use
it, let's learn some basic principles of good design. You'll find
that this information will help you use Publisher to create more
professional and beautiful publications and designs.
basic principles of good design.
Alignment.

Alignment refers to the placement of text

and graphics so that they line up on a page.
It helps to create attractive pages. You can
use alignment to group items, create order,
or organize the page elements. Alignment
can be horizontal, vertical, or you can line
up text and objects along their top, bottom,
left, or right edges.
basic principles of good design.
Balance.

Balance is achieved by making sure

elements are evenly distributed on a
page. You don't want to have one
section with dozens of pictures, the
next with none – or everything lined
up on side of the page and nothing on
the other.
basic principles of good design.

White Space.

White space is the space in your layout

and design that has nothing in it. It's just
blank space – or white space. It's
important to have enough white space so
the page is easy to look at and to read.
You don't want to cram in pictures and
text. It looks like a traffic jam for the
eyes.
basic principles of good design.
Proximity.

When you place objects close together on a

page, you group them together and suggest a
relationship. If you place objects far apart, it
suggests lack of a relationship. This is
important to remember in design. Group
objects that are related close together. For
example, you can group pictures and text
together. Put the picture near related text,
not in some other section where it's out of
basic principles of good design.

Contrast.

If you put all square shapes in your design,

not one part of your design would stand out,
would it? Use big and small elements,
different shapes, and even different colors of
text to achieve contrast. It makes for a more
attractive design.
basic principles of good design.

Unity.

All the different objects and pieces in your

design should tie together and become a
whole.
basic principles of good design.

Consistency and Repetition.

Repeating use of design styles, font types, and

design elements helps someone to easier
navigate your design and find what they need.
This is especially important if you are
designing monthly newsletters or brochures.
Ms Publisher 2016 Environment
 You can use Publisher to create:

Brochures Labels Greeting Cards

Certificates Flyers Invitations

Brochure
 What is Brochure?
A brochure is an informative paper
document for advertising, Brochures are
promotional documents, primarily used to
introduce a company, organization,
products, or services and inform potential
customers or members of the public of the
benefits. They are usually distributed
inside newspapers, handed out personally,
or placed in brochure racks in high traffic
locations.
What are the Purpose of Brochures?

The main purpose of a brochure is to extend the

reader's knowledge on one specific topic in which
the brochure centers around

• Catch the target audience's eyes at first sight with its

astonishingly beautiful visual design.
What are the Purpose of Brochures?

why choose to use brochures over other methods? The fact is brochure is one
of the best forms of marketing that can easily provide quick results by boosting
your business influence and conversion rates. The following are some of the
reasons why use a brochure:

• It is a cost-effective method.
• Easily understandable by readers since it utilizes lucid language to create
awareness about something
• In terms of reaching your target audience, it is impressive
• Most well-designed brochures take little time to captures the attention of
potential clients
• Offer a consistent form of branding
• Offer solid future products and services references featured by a company.
Difference between Brochures, Pamphlets, Flyers,
Magazines, and newsletters

a) Brochures vs pamphlets
Brochures and pamphlets bear similar designs,
but their main difference lies in purpose. With a
brochure, it is designed to sell products and
services for a company, but pamphlets' main
purpose is to inform.
Difference between Brochures, Pamphlets, Flyers,
Magazines, and newsletters

b) Brochures vs flyers
Brochures and flyers also feature similar creative
designs, but the difference goes on the number folds.
Flayers are unlike brochures since they only appear in
a single unfolded sheet, while brochures feature
several folding types.
Difference between Brochures, Pamphlets, Flyers,
Magazines, and newsletters

c) Brochures and Newsletters

Like brochures, newsletters are also created to promote the company’s
products, services, and businesses. They are also appealing and easy
to read, which is also similar to brochures. Their main difference
comes in their detailed purposes: the newsletter is about giving daily,
monthly or yearly information and a company's reports. Brochure, on
the other hand, is about what an organization is and what it serves.
Difference between Brochures, Pamphlets, Flyers,
Magazines, and newsletters

d) Brochures and Magazines (Booklets)

Compared to brochures, booklets are designed in a book-
like design, meaning they are flat and not folded.
Furthermore, what distinguishes it from the other
documents is that they typically consist of multiple pages
(Normally, between 8-73 pages).
 Types of Brochure

A brochure has many different types, and each

type has got a different role to play. It can be
classified into the following five types according
to its format and layout.
 Types of Brochure
Gate Fold Brochure

This is a pretty uncommon brochure because of

its expensive cost, which has a great influence
when it is used appropriately. Its inward folding
design makes it convenient to carry, and its
paper quality is very high; thus, readers can
keep it for a long time.
 Types of Brochure
Gate Fold Brochure
 Types of Brochure
Bi-Fold Brochure

Bi-Fold Brochure is found among us every day.

It is one of the most popular and widely used
brochure types around, while it has a more
formal layout than tri-fold brochures. It is mainly
used for product catalogs and presentations,
trade shows and corporate meetings, etc.
 Types of Brochure
Bi-Fold Brochure
 Types of Brochure
Tri-Fold Brochure

It is easy to know this is a three folds brochure

according to its name. And this is a pretty common
and brochure that we can see it everywhere. This
brochure has enough space for designers to
present information and design interesting, thus
attract more attention to the reader.
 Types of Brochure
Tri-Fold Brochure
 Types of Brochure
Z-Fold Brochure

A Z-Fold brochure, basically an accordion fold, is a

great brochure folding option because of the
versatility it provides. Designers can separate each
element by making each panel stand-alone, or
design the brochure so that it opens out to a full
spread with one large, dramatic photograph.
 Types of Brochure
Z-Fold Brochure
ow to Create a Stunning Brochure: a Simple
Guide
Here is a simple guide to making brochures for you
to follow. Let's started up!
ow to Create a Stunning Brochure: a Simple
Guide
Things to Do Before Making a Brochure

1) Gather ideas and examples.

As with any other project, the aim is to create an attractive, well-designed, and informative
document. Because of this, you will need to start by familiarizing yourself with styles,
graphics, and how to word your brochure. The best way to do this is by collecting several
examples that might fit your initial concept.
How to Create a Stunning Brochure: a Simple
Guide
2) Brainstorm for your project.

After gathering examples and getting well-versed with how you will like your brochure,
then start brainstorming ideas. Ask yourself the following questions to help you with this
process:

• What’s your brochure’s target audience?

• What is your budget for this entire process of making brochures?
• Who should you consult further for extra input, clarification as well as even draft
feedback?
How to Create a Stunning Brochure: a Simple
Guide

3) Write an outline with a mind map.

A mind map is a better way of presenting your thoughts about this kind of project. You
should use it to create an outline, which will help you decide how the brochure will look,
what to include, and how to organize it.
Steps in creating a
Brochure
On the Start page that appears
when you open Publisher, click
Brochure (You can get to the
Start page anytime by clicking
File >New).
 • Click a brochure in the gallery of
brochure templates and click
Create.\

2. Tip: Click the arrows next to

More Images to get a better look at
the template.
Don’t like the brochure template you
chose? You can change it.

• Click Page Design > Change

Template.

2. Replace the template text or graphics

by right-clicking a text box or graphic
and clicking Delete Text or Change
Picture.
After you find a template you like, you can
customize it.

• Click the Page Design tab and experiment

with color themes, font, and backgrounds.
• When you’re happy with the results, click
File > Print and choose an option:
⚬ Click Export to find save as PDF or
other Pack and Go options for photo or
commercial printing.
⚬ Click Print to make copies on your
personal printer.
Assignment !