Transforming Young India One Stop School Shop

About Anything Skool

Anything Skool is India's first organized initiative, undertaken by
promoters of Liberty Shoes, for providing a complete solution in
School Wear. The concept is focused on:
 Creating and Designing Merchandise for School Wear

 To be Manufactured with Established International Standards,

 To maintain consistency in Quality and Service.

 Available at a Single Destination,

 All the above with Assurance of a Brand

A concept for giving new definition to School Wear.

Genesis of a Concept
Anything Skool is basically a Retail Vision envisaged to:
 Create a Platform, a Single Destination, an Exclusive Retail
 With an ambience to provide a rich shopping experience
 To cater to all the school needs of the school students at a One Stop School Shop
 To provide a complete makeover for School Students making them smart, vibrant
and confident citizens
The Schools in India are well organized institutions, providing huge business potential, but
being serviced by utterly unorganized Market.

Anything Skool identified this huge business opportunity in this Market Niche’
A Market Niche

Organized

Unorganized
Customer
Base

Market
UNBRANDED
MERCHANDISE
 Anything Skool – Evolution Of A Brand
Thus Brand Anything Skool was born and started its journey some 12 years back in a phased manner.
 In the first phase, the School Wear category has been focused.
 Categories like Accessories, Stationery and Publications to be added later.
 The School Wear has been segregated into
 Apparel
 Footwear
 Socks and Accessories
 Kindergarten Welcome Kit
 Our merchandising team, after intensive research, combining innovative thinking with
technical skills created school focused merchandise which has been appreciated pan
India.
Evolution Of A Brand – Value For Money Products
 All the school wear is customized with focus to school specific needs of the
students.
 School Color themes are assimilated into the school wear from head to toe.
 Even shoes and socks are designed with the school colors.
 This synthesis of school colors into the school wear enhances the school identity.
 The innovative Colored Tennis Shoes matching with House Color T-Shirts provide a
vibrant look and add to the joyfulness of the school children.
 The materials used in Anything Skool products match the international standards
providing comfort and joyful experience to the students.
 All operations of manufacturing and sourcing is handled by a professionally
qualified team.
 Anything Skool commits to provide value for money products and a seamless
service to the schools.
Product Categories
Anything Skool products range is classified into following categories:

Apparel

Footwear

Socks and Accessories

KG- Welcome Kits

Product Categories
 Apparel
This Category comprises products in school uniforms for various activities in two sub-categories:
o Regular Uniform is prescribed most of the weekdays in schools, made in woven textiles.
o Active Wear is prescribed by schools once or twice weekly for activities in the playground.
 Footwear
The footwear category is further classified into Conventional School Shoes, Sports Shoes and
House Colour Shoes. All the school shoes are customized by Liberty Shoes and created
exclusively for Anything Skool as per school’s requirements and usage.
 Socks & Accessories
The socks are also designed and customized as per the school requirements.
 Kindergarten Welcome Kit
A complete head to toe uniform kit has been designed for the little debutants, duly packed in
a beautiful box to welcome them into the first step into learning the life skills.
Our Infrastructure Strength
o In-house garment manufacturing facilities from woven textiles and knitted fabrics.
o Modern CAD-CAM Facilities available for accuracy in sizing and costing.
o A dedicated Sampling Unit for customized designs and development
o State of the art Cutting & Pattern Making Section
o Dedicated Stitching Capacity to manufacture one Lac garments
o Per month with 500 stitching and allied machines.
Anything Skool – A technically Qualified Operations Team

A structured team for each module in back office operations

across various modules

FINANCE LOGISTICS

PRODUCTION GARMENT
HR & ADMIN.
PLANNING & CONTROL PRODUCTION
Anything Skool – Marketing Channels

School Chain Business

Direct School Business

Distribution Channels
 Anything Skool Retail Vision
 Ultimate vision to develop Anything Retail
to cater to school needs
 Exclusive concept stores with an ambience
to provide rich buying experience to the
parents and students alike.
 With the launch of regular uniform,
Anything Skool has complete merchandise
to make the retail a viable proposition.
 With the collective effort of the team, the
company envisages to plan 15-20 stores
under this concept in the year 2025.
Anything Skool – Some of Our Prestigious Clients
S.No. School Name City S.No. School Name City
1 Ajmani International Lakhimpur 16 Surmount International School Gorakhpur

2 Billabong High International School Rewa 17 Swiss Cottage School Gurugram

3 Birla Open Mind School Jammu 18 The Moksh School Gurugram

4 Bishop Cotton School Shimla 19 The Pentecostal Assembly School Bokaro

5 BK Birla School Thane 20 The Westwood School Rajkot

6 DAV Public School Patna 21 Vailankanni Public School Banglore

7 Delhi Public School Jamnagar 22 Vibgyor Group of Schools Mumbai

8 Delhi Public World School Gwalior 23 Vista International School Hyderabad

9 Doon International School Jammu 24 Kunskapsskolan Gurugram

10 Dr. Ulhas Patil School Jalgaon 25 Mother Pride Bilaspur

11 Fountain Head School Surat 26 Mount Assisi School Bhagalpur

12 Gems International School Gurugram 27 Mount Litera Zee School Surat

13 St. Xavier’s Public School Korba 28 Narayan Vidyalyam Surat

14 St. Teresa School Jaipur 29 Prerna International School Nagpur

15 Supercub School Rajkot 30 St. Peter School Sitapur

 A Professionally Structured Marketing Team

• Anything Skool has groomed a professional marketing team with a sound

hierarchy for functional impact on business.
• The whole team is dedicatedly working for promoting the complete
concept of Anything Skool across India in almost all prominent locations.
• The company has also deployed a Customer Relations Team (CRT) to
augment and consolidate the marketing efforts by providing one point
support and service to the channels.
• The team has been structured at Area, Region and Zonal levels and senior
managers have been designated to lead the teams at all these levels.
A Professionally Structured Marketing Team

ZSM
RSM
ASM
BDM

CRT BDE/BDA
Collaborative Internship Programme- A Proposal

 Anything Skool prefers fresh candidates who are always energetic with
clean slate of mind and with an uncanny zeal for growth in career.
 The freshers can very easily imbibe new concepts and systems without any
pre-conceived ideas and are always ready to explore new concepts.
 Through internship we can train the freshers with basics of marketing,
presentation skills, market surveys and analysis in a professionally congenial
environment.
 During internship program, the freshers will be assigned focused tasks with
targets so that they learn to achieve and grow.
Collaborative Internship Programme- A Proposal
 This internship program will groom the young talent to take up any
challenging job with all of their grit and guts.
 The company wishes to collaborate with renowned institutes and colleges
to send their talents for a dedicated internship program.
 The company stands to gain a fresh professional team trained in its own
systems and environment which saves the training time and cost.
 The Institutes benefit by getting their students trained in the marketing
domain in all nitty gritty of field sales and marketing, thus enhancing their
placement opportunities.
Intensive On Job Training – 12 Weeks

School Market Survey – 3 Weeks

Merchandise Awareness and Concept Marketing: 4 Weeks

Business Analysis & Planning – 2 Weeks

Customer Relations: 3 Weeks

 Highlights of the Internship Proposal

Professionally Smart and Vibrant

Focused Training Mind

A Smart Professional With Vast Employment Opportunities

Thank You