2024 - 2026

Digital
Marketing
proposal
w w w. s o f t o f f i c e p r o . c o m More about us

Start Page
200%
Growth Dreams pave the way to an
is the asking epic tomorrow

lets do it in 2 steps
northeastlivetv.com 88k/250k
STEP 1 STEP 2 200% +
Growth

1st Year. 2nd Year. newslivetv.com 35k/250k

600% +
Growth

niyomiyabarta.com 31k/250k
700% +
Growth
Executive
Summary setting the goal
Potential Goals
Pride East Websites
Increase website traffic by 100%
within 12 months

Pride East, a group of newspaper websites with a significant

presence on YouTube and satellite TV, aims to expand its
digital footprint, enhance audience engagement, and
On Strategy Market
increase advertising revenue. This proposal outlines a
comprehensive digital marketing strategy to achieve these Boost online ad revenue by 35% in 12
goals by leveraging content marketing, social media, SEO, months
PPC, and analytics.

TARGET AUDIENCE
• Age: 18-55
• Geographic: Primarily urban and suburban areas
• Interests: News, entertainment, sports, current affairs
• Platforms: YouTube, Facebook, Twitter, Instagram, LinkedIn
Content
Marketing ideas join hands
Drive organic traffic and engage audiences through
valuable content

Actions:
• Content Calendar: Develop a detailed content calendar for
blog posts, videos, and social media updates.
• Blog Posts: Publish high-quality articles on current news,
trends, and in-depth analysis.
• Video Content: Create engaging YouTube videos such as
behind-the-scenes, interviews, and breaking news.
• Infographics and Podcasts: Diversify content formats to
cater to different audience preferences.
Teamwork makes the dream work!
Our squad of content gurus is all set to team up with
you, making sure our content game is on point for
maximum reader love!
Strategy For
Digital Marketing
Pride East Websites

Leverage a multi-channel approach combining content 100% Growth a year

marketing, social media, SEO, PPC, and data analytics to The target is a tough nut to crack
drive audience engagement and increase digital revenue. but definitely within reach!

3 point plan
01 Cross Promotions
Cross-promotion in digital marketing is like
hosting a grand event where each platform
showcases your brands to a wider audience.
02 Short Video
Spin heads with snazzy short videos across all
social media platforms to hook new fans!
03 Partner the influencers
Teaming up with influencers in the digital
world can turbocharge your brand's visibility,
boost trust, and spark meaningful interactions
with tailored content partnerships.
2024 - 2025

Social Media
Marketing
Objective: Increase brand awareness and
foster community engagement

Pride East Websites

4 wining steps
Platform Optimization User-Generated Content
01 Ensure all social media profiles are optimized 03 Encourage followers to share their content and
with consistent branding. feature it on official channels.

02 Engagement Strategy
04 Collaborations
Presentations are tools that can be used as Partner with influencers and other media
lectures, speeches. channels to expand reach.
2024 - 2025

the must do evil

Search Engine
Optimization
Objective: Improve search engine rankings to
drive organic traffic.

Actions:
• Keyword Research: Conduct thorough keyword
research to identify high-traffic terms relevant to news
and entertainment.
• On-Page SEO: Optimize website content, meta tags,
and images with target keywords.
• Technical SEO: Ensure the website has a fast loading
time, is mobile-friendly, and has a clean URL structure.
• Backlink Strategy: Build quality backlinks through
guest posts, partnerships, and media mentions.
2024 - 2025

rewards of spending
Digital Advertising
And Online Marketing
Objective: Drive targeted traffic and conversions through paid
campaigns.

Actions:
• Google Ads: Create targeted ad campaigns on Google Search and
Display Network.
• Social Media Ads: Run ads on Facebook, Instagram, and LinkedIn to
reach a broader audience.
• YouTube Ads: Utilize TrueView ads to promote YouTube content and
increase viewership.
• Retargeting: Implement retargeting campaigns to re-engage website
visitors.
 Email
2024 - 2025

Marketing
Objective: Maintain engagement with subscribers and drive traffic
through regular updates.

Actions:
• Newsletter: Send weekly newsletters with curated content, updates,
and exclusive insights.
• Automated Campaigns: Set up automated email sequences for new
subscribers, promoting popular content and encouraging channel
subscriptions.
• Segmentation: Segment the email list to deliver personalized
content based on user preferences.

mail them all

Analytics and
Reporting
Objective: Track performance and optimize strategies
based on data insights.

Actions:
• Analytics Setup: Ensure Google Analytics and social media
insights are properly set up to track key metrics.
• Monthly Reports: Generate comprehensive reports to
analyze traffic, engagement, and conversion data.
• A/B Testing: Regularly perform A/B tests on content and ad
campaigns to identify the most effective strategies.
• Feedback Loop: Continuously collect and analyze audience
feedback to refine content and marketing strategies.
ballance & check
 TO Budget:
• Content Creation:

DO • Social Media Advertising:

• SEO and PPC: Dreams pave the way to an
• Email Marketing:
Budget epic tomorrow
• Analytics Tools:
• Consultation:

key to success
Timeline: northeastlivetv.com 88k/250k
• Month 1-2: Strategy development, content planning, and platform 200% +
Growth
optimization.
• Month 3-4: Launch SEO and PPC campaigns, initiate social media newslivetv.com 35k/250k
engagement. 600% +
Growth
• Month 5-6: Scale content marketing efforts, start email marketing
campaigns.
niyomiyabarta.com 31k/250k
• Month 7-12: Continuous optimization, A/B testing, and scaling
700% +
successful strategies. Growth
 2024 - 2026

PRIDE EAST WEBSITES

THANK
YOU
creating success stories
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