01.

Summary

Introduction: Green Vision (GV) is a very first Bangladeshi specks brand.

GV is a designer and manufacturer brand of unique eyeware for every age-
stage people. All of the products are designed and manufactured by the
special team of GV. Actually our team is going to meet Bangladeshi people
with their own specks brand, this team made with very exprienced and
persistence member. Every member is a specialist in diffrent sector as well
as they also generalist.
We belive that public wants a Deshi brand with quality product, So that
brand is become to accessable to every economic-class people.
Whatever, In order to grow and achieve the desired level of market penetration, Our
company has outlined the following decision. As we already know that in Bangladesh
there are no eyeware brand that mean we'll not going to face compition with local
company. But, because of the lack there are entre many foreing brand in our country,
In the higher economic class they give quality product and well services in their own
way. So to catch this higher economic class people we've to rehash business discord
with them.

But their is interesting hope for us that, this foreing brand is not offer the
customization services for their consumer, It's our plus point to intoduce ourselfe as a
unique brand. This is a brand where'll people can able to go our outlets and they will
get both option, pre-designed product or independence to creat their own designed by
our desiger team.
Company Ownership:
Green Vision (GV) is a partnership business. The location of the business at Dhaka. Here,
Morshedul Islam, Shajid Hossain Fahim, Khadija Akter Orpa, Sundus Mohammed, Jubair
Ahmed, Shoumik Kaosar and Rishita Sultana Moly will be invest in same percentage of
amount. And since every investor is entrepreneur, so everybody will working for the
company according to their skill.

Keys to Success:
• A knowledgeable staff that can quickly answer customer questions.
• Excellent instruction in the art of stained glass.
• A comfortable shopping environment that keeps customers in the store.
 02. The Industry, The company, And the services

Industry: As we know that in our neighbor county there are two very famous eyewear
company Titan Eye Plus and Lenskart, but in Bangladesh there is no eyewear company.
The whole eyewear market is dominated by foreign company. So, our company will be the
very first company in Bangladeshi eyewear market.

Company: Green vision will be a Limited Partnership business, every partner will be
liable for loss only up to the amount of their investment.
And since we’re very new in this industry may be we’ll have to consider about seeking joint
venture.
Services:
● Mass Cosidaration: The glasses will be designed differently according to age and
occupation.

● Easy Availability: We will have our outlets in almost every central city in the
country, So that our company's eyewear will easily available from anywhere in the country.

● Franchising: We must consider the franchise, And it'll be established with easier
rules and regulation compare to other companies and easier for franchisees to get started.
● Our Product:

We’ll produce best eyeglasses with best quality such as:

• Fashion blue light glasses for kids.

• Anti blue rays computer for men and women.
• New men eyewear reading glasses.
• Sunglasses.
• Zoom glasse.
 03. The Management :

The Green Vision will be managed jointly seven partners of this business. Initially, the
company will have twelve additional employees.

●Objective:
The main objective of this management plan are:

01. To build brand awarenesss not only in the city but also internationally.
02. Design a concrete plan on how information should flow within the marketing team.
Management Team:

Morshedul Islam.
Rishat Sultana Moly
Founder And Executive Manager
Acconting Manager

Shajid Hossain Fahim

Jubair Ahmed
Co-Founder And General Manager
Production Manager
Khadeja Akter Orpa
Market Analyser

Soumik Kowser
Marketing And Promotion manager

Sundus Mohamed said

Product Researcher
 04. Market research and analysis

● Customers: Our eyewear industry has discovered a way to appeal to its tech-savvy customers by
providing 3D printed lenses with minimal product designs. 3D printing primarily provides an opportunity for
ophthalmic laboratories and eyewear companies to optimize the industry's potential. New innovations are
developing the overall market of eyewear products, such as customized 3D printed frames and new UV
protection sunglasses
● Corporation: Our company has experienced to turn data into growth opportunities, by combining
cutting-edge technology with brilliant human analysts and researchers. Growing popularity of fashion among
younger generations is encouraging eyewear manufacturers to design reasonable and smart products. Due to
changing fashion trends eyewear designers are focusing on product development and coming up with new
varieties in eyewear products. For instance, power glasses is a modern trend that offers the same level of
security as traditional sunglasses, while also allowing our user to use them for a variety of activities. This
provides manufacturers with a new opportunity to generate more sales and attract new customers through
constant contact with current customers, which aids in the maintenance of proper commercial relations.
● Competition: Though we’ll be the first Bangladeshi eyeware barand, plutonism
we’ll have to face competition with imported eyeware product and local non-
brand eyeware maker.

● Targeted Customer: Our target customers are the optical treaders, local residences and
anyone who's looking to reciene a supreme eye care service of the
a Demographically, the young professionals represent the largest population group in this area
around our business turom. These customers earch relatively high incomes and are willing to
spend extra money for quality services and products
 05. Marketing Plan:

● SITUATION ANALYSIS:

Half the consumer are between 18 and 34 years of age. This group, which purchases
more eyeware per capita than those older, is our primary market segment. eyeware
purchases are more likely by consumers in the northeast and Midwest. Many purchases
are expected to be impulse, requiring strong point-of-purchase support. We have
extensive experience in the manufacture of innovative, high quality, precision plastics and
timing devices permitting us to offer the consumer value in a branded eyeware.
Additionally, we have experience distributing products into 75 percent of the outlets for
branded eyeware.
● Product:
We will introduce between 30 to 40 different designs in the first year. One quarter of
these will have a "metal" case, copying many of the traditional and modern metal designs.
These are targeted at consumers 25 and over. We will design a series including licensed
characters and unusual shapes for the market segment under 24 years of age.

● Price:
Product will be sold for a suggested retail price of 800Tk. We believe that we have product
quality and feature advantages, encouraging the use of a price slightly exceeding Swatch.
This pricing strategy, coupled with our efficient production methods, aids in achieving
our relatively high market share for a new product entry.
● Promotion:
Five new sales representatives will be added to assist in the development of new
distribution outlets. A sales trainer will be hired to train the sales force in the new
product.

We will Represent our product with a stronge native moto. And we’ll arrange promotion
campaign for knowing our brand to people.
 06. Financial Data:

Objectives This financial data report is prepared for the following objectives:

1.Demonstrate the financial performance of the retail company's first quarter.

2. Present the sales profit of their newly endorsed product, Chocolate bites,
along with their other products and services.

We all know that the two most crucial aspects in forming a company or business
organization are experience and money. A financial director is required to properly
manage a company. A financial director's task is to figure out how to make the best
investments for the company, how to deal with financial crises, and to think about these
issues and come up with the best solutions. When a company is just getting started, it's
the job of a financial director to discuss with the investors about the company's products,
designs and market values. And also attract their attentions.
Field Estimate Cost
First year production 20000000
Emloyee Salary 420,000
Promotion 10,00000
Others cost will be include after other sector’s plan surexcitation.