Coffee Day

Beverages
A Part of Coffee Day Enterprise Limited

by Nikhil Wagh
Introduction
• Food and Beverages Company
• Established Brand
• Diverse Product Range
• Extensive Network
• Innovative Offerings
Machine Models

Celesta Indus Indus Plus Sienna

Coffee Factory
 Celesta
• Celesta is fitted with 6 beverage options that allow you to
choose from specialty coffees like cappuccinos, lattes and
espressos. Along with coffee, you can even choose to offer teas
and a host of other delicious beverages.

• With a robust brewing unit and boiler system, you don’t just get
better coffee you get faster coffee – with 120 cups per hour.

• 6 pre-programmed beverages option:

• Cappuccino , Latte, Espresso, Tea, Hot Milk and Hot Water

• Button Based
• Ease of cleaning and access
 INDUS
• Indus is fitted with an advanced hydraulic system for greater
consistency and faster output, without compromising on the
quality of your beverage. The toughened front glass panel adds
to its durability.

• A unique feature of the machine is the Dispensing Area

Illumination that lights up with every touch. Perfect for dim-lit
spaces and great for night trips to the coffee machine.

• 6 pre-programmed beverages option: Cappuccino , Latte,

Espresso, Tea, Hot Milk and Hot Water

• Touch screen
• Simplicity and speed of use
• Ease of cleaning and access
• USB data retrieval
 INDUS +
• The 10.1” Capacitive Touch Screen is highly
responsive, and an interactive, friendly Graphical User
Interface makes sure you have a steaming cuppa just
as soon as you crave it. The screen is built for high
quality infotainment, enabled with image, video and
sound. Look and listen as you touch the screen and
then smell and taste your beverage: a treat for all 5
senses!

• 6 pre-programmed beverages option: Cappuccino ,

Latte, Espresso, Tea, Hot Milk and Hot Water

• Android Based Inbuilt Display

• Inbuilt Speakers For Audio
• Easy to use
• Provision for Advertising
Coffee Factory
• The sleek, stylish graphical display comes with a
step-by-step installation process. The touch
screen dispenses gourmet coffee and other
delicious beverages at the lightest tap of your
finger.

• The Coffee Factory comes with a bulk dispensing

option for 300ml and 900ml.

Sienna
• A personal favorite of baristas all over the world,
Sienna dispenses up to 200 cups of coffee per
day, without compromising on quality. Besides
efficiency, with Sienna we also promise the
distinctive flavor of handcrafted gourmet coffee
made by an expert barista.
BUSINESS MODEL

Direct Accounts Indirect Accounts

• Pan India Operations • Involvement of Distributors

• Operation Team Involved • SMEs

• Key Accounts

• Retail

• Upcountry
Direct Distribution Model

Mother CNF Local CNF Client

 Indirect Distribution Model

Mother CNF Local CNF Distributor Client

 Revenue Model

Consumables Cuppage
 Service

1 Preventive Maintenance

2
Breakdown Maintenance

• Toll free Number

• Service Department

• Technicians
 Operations

• Regular Maintenance Procedures

• Reading of Cup-page Accounts

• Basic Stock & Man Power Management

• Billing of Direct Accounts

• Training of New Pantry Workers/Operators

 Refurbishment

• Refurbishment is the process of renovating

or restoring something to a good condition,
often by cleaning, repairing, or updating its
components.

1
Soft refurbishment

2
Hard refurbishment
 Products & Details
Coffee Beans Tea Pre Mix
• Assam Tea
• Coffee Day Estate Fresh Blend 2 • Lemon Flavoured Tea
• Hot Chocolate
• Highland Aroma Beans Flavoured Tea
Green Tea • Masala Tea SOUP
• Ginger Tea
• Green Tea
• Cardamom Tea Soup
• Veg Corn Soup
• Hot & Sour Soup
Flavoured Green Tea Sugar • Tomato Soup
•Green Mint Tea
•Lemon Green Tea • Coffee Day Sugar
•Honey Lemon Green Tea • Sugar Free Gold

Milk Cups Stirrer

• Plain Cups • Wooden Stirrer
• B2C Cups (with branding)
Accessories With Machine
• Water Dispenser

• Bucket with Lead

• Wooden Tray with Sugar Box

• Milk Container

• Jacket (Water Jar)

Thank You!