3 WAYS

TO SHIFT YOUR MINDSET FOR

BUSINESS SUCCESS
 CONTENT
01 02 03 04 05
3 WAYS CONTRASTING CREATE USE COLOR
VISUALS SYMMETRICAL EFFECTIVELY CONCLUSION
AND
ASYMMETRICA
L BALANCE
 OBJECTIVES
Explore and Explain Three Mindset-
Shifting Strategies

Compare and Contrast Visual Elements

Examine Symmetrical and Asymmetrical

Balance

Demonstrate Effective Use of Color

 3WAYS TO SHIFT YOUR MINDSET FOR
BUSINESS SUCCESS
LOOK FOR THE GOOD FEAR
When you are tempted to
let fear shut you down,
think of the ways that fear
might be helping you. Fear
might be an indication that
you are working on
something innovative that
could mean big things ..
FAILURE ISN’T THE END BUSY-NESS ISN’T BUSINESS
Each mistake is Ask yourself:
something you can What are you busy
learn from. Build on doing? Recognize the
these mistakes and essential things you
failures, learning and should be doing..
tweaking as you
 Contrasting Visuals

refer to the use of elements in an image or design

that differ noticeably from each other, creating a
distinct and striking visual impact. This can
involve variations in color, size, shape, texture,
or any other visual attribute. The purpose of
contrasting visuals is to draw attention, highlight
differences, and convey a message more
effectively by creating visual interest and
emphasis. In the context of a presentation or
design, contrasting visuals can help communicate
key points, comparisons, or shifts in mindset
more vividly.
Contrasting Visuals
Create Symmetrical and Asymme-
trical Balance
An infographic with visual balance is
pleasing to the eyes because everything
fits together seamlessly. A balanced
infographic keeps the entire composition
cohesive, especially in a long form
infographic. If there are heavy visuals
on the top of an infographic, you should
keep the flow going right to the bottom.

There are two types of balance

SYMMETRICAL BALANCE
when each side of the composition has equal
weight. This lay- out is effective in a
comparison infographic like this one:

Project Initiation
ASYMMETRICAL BALANCE
Is more natural and less uniform than a
symmetrical composition. It creates a more
complex relationship bet- ween objects. It
can make an infographic more dynamic since
the composition is not repeated excessively.

Project Initiation
Use color Effectively

Decide on a color scheme before creating your infographic.

A good rule of thumb is to design your infographic with two
or three main colors, and to use minor color accents. When
choosing your color scheme, decide on the tone of your
infographic. Is it a business infographic? If so, try using
neutral colors like blue or green, or, of course, your brand
colors, especially if you're including your logo. For fun, eye
popping infographics, use brighter hues, but be careful not
to use large amounts dark or neon colors as they can be
straining to the eyes when viewed on the web. Color can also
be used as a sectional tool. Add blocks of color to section
your infographic , giving the eye some breathing room as
viewers scroll down.
Use color Effectively
Example:
CONCLUSION

In conclusion, adopting a strategic visual mindset is pivotal

for business success. By embracing contrasting visuals,
balancing symmetry and asymmetry, and using color
effectively, businesses can create a visually compelling
atmosphere that fosters innovation, engagement, and a
positive brand perception. These practices contribute to an
overall shift in mindset, aligning the business for sustained
success in a visually-driven world.
 THAT’S ALL
THANK YOU FOR
LISTENING