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ENTREPRENEURSHIP DEVELOPMENT

(109)
Family Background

Education background

How business start and struggles

Company Profile

Achievments

What we learn

USP’s
DIVISION A
MENTOR – DR. MANAV AGARWAL
Group Members
1. Shruti Kakad
2. Nikita Nikam
3. Isha Nagpure
4. Rohit Patil
5. Roshan Narote
6. Atul Shinde
7. Vishal Giri
Mr. Dilip Sanghavi : The Medicine Man
Founder Of Sun Pharmaceutical Industries
Family Background
 Date Of Birth :- 1 October 1955 (Age 68)
 Town :- Amereli , Gujrat , India
 Belongs To Gujrati Jain Family Settled In Kolkata
 The Son Of Shantilal Shanghvi And Kumud Shanghvi.
 Spouse - Vibha D Sanghavi
 Children- Alok Sanghavi And Vidhi Sanghavi
Education Background

 School - J.J. Ajmera High School


 Graduation- Bhawanipur Education Society College
 Earned A Bachelor Of Commerce Degree From The University Of Calcutta.
 How Did They Start Business And Their Straggle ?
 The Birth Of Sun Pharmaceutical - Mr Shanghvi Started By Helping His Father In His
Business, Which Was A Wholesale Dealership Of Medicines, Mainly Generic Drugs, In
Kolkata
 It Was During This Work That He Thought Of Manufacturing His Own Drugs Instead Of
Selling Products Made By Others
 So, With This Strong Determination Of Manufacturing His Own Drug, Shanghvi Borrowed Rs
10,000 From His Father And Founded Sun Pharmaceutical Industries Limited In 1983 In
Gujarat.
 At Just 27 Years, Shanghvi Established Sun Pharmaceuticals To Produce Psychiatric Drugs
And The Pharmaceutical Behemoth Hasn't Looked Back Since.
 Psychiatric Drugs Smaller Segment

 Start with less competition area where bigger companies at that


time not entered into that segment cause of smaller segment
 Earn huge profit from smaller segment n again invest that profit
into company
 Unique Marketing Approach

 Marketed As Consumer Goods So They Provide Directly To Key Partner Like


FMCG
 Focused On Branding Sales Strategy Prize Strategy N Distribution Per 100rs
Profit Is Higher Than Any Other Pharmaceutical Company .
 Operating Profit 45 Invest In R & d For Best Medicinal Brand , High Quality
Product To Make Global Level Company.
SWOT Analysis

Strength Weakness Opportunity Threats


• Ability to launch • Stiff competition • the company has • New
new products from many Indian an ability to pricing policies
with and other global spread the of drugs
a greatamount of brands which awareness by government of
speed and leads to limited regarding to indiacan have a
consistency market share healthcare negative impact
growth onthe company.
Company Profile

 Fourth Largest Specialty Generic Pharmaceutical Firms In The World.


 Above 40 Manufacturing Facilities
 Among The Top 10 Generic Pharmaceutical Companies And Are Ranked Second By
Prescriptions In The Generic Dermatology Market.
 Offer High-quality Affordable Drugs To More Than 100 Countries Throughout The World.
Mission

We will leverage our people , expertise & networks to address the needs of
the communities that we serve & thereby catalyst overall development

Vision

Reaching people & touching lives globally as a leading provider of valued


medicines.
 The Most Significant Achievement In Their Life:

 First Generation Entrepreneur Of The Year Award By CNBC TV 18.


 Indian Of The Year (Business) Award By Cnn Ibn In 2012.
 Forbes Listed Sun Pharmaceuticals In The World’s 100 Most Innovative Company
 Jrd Tata Corporate Leadership Award By All India Management Association (Aima).
 Also, Dilip Is The Second Richest Indian With A Worth Of 18 Billion Inr.
 : In January 2018, The Indian Government Appointed Shanghvi To The Reserve Bank Of
India’s 21-member Central Board Committee. He Is Also The Chairman Of The IIT Bombay
Board And Was Made A Rhodes Scholar In 2017
Merger and acquisition
 Dilip Sanghavi Known As Takeover  Gujrat Glycoorganic
Tycoon  Pradip Drug Company
 2014 Ranbaxy For 4billion Dollor 20k  Flox Pharma
Crore
 Dosa Pharma
 1996novel Pharmaceutical
 More Than40 Manufacturing
 1997 Tamil nadu Ka Tdpl Plants All Over Globe
 1997 Carcao Pharma  N Well Established In More Than
 1998 Netco Labs 100 Countries
 Taro Pharma
 What Did You Learn Form Them?

 1) Foundation And Work Ethics.


 2) Frugality .
 3) Industry Insight.
 4) Find Your Niche.
 5) Know Your Customer.
 6) Quality Of Product.
Their USP’s:-

 Look At The USP Of Sun Pharma – ’Sun Pharma Fifth Largest &
Most Profitable Company In India.’ The USP Is Explained In
Realities Of The Company Such As The Company Has Strong
Presence In The Cardiology, Psychiatry, Neurology,
Gastroenterology, Diabetology Segments
THANK YOU

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