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    Pureit is a range of water purifiers sold in India and other countries with four models - Classic, Compact, Autofill, and Marvella. It uses a 4-stage purification process including a microfiber mesh, compact carbon trap, germ kill processor, and polisher. Pureit claims to remove germs without electricity or tap water and meet EPA standards. It is targeted towards households and offices and provides automatic features and safety benefits like an end of life indicator and auto safety lock. Pureit challenges competitors by offering a Rs. 1 Crore safety challenge if another purifier can meet its 3 safety features. Contact information is provided for sales in major Indian cities.

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    Pureit is a range of water purifiers sold in India and other countries with four models - Classic, Compact, Autofill, and Marvella. It uses a 4-stage purification process including a microfiber mesh, compact carbon trap, germ kill processor, and polisher. Pureit claims to remove germs without electricity or tap water and meet EPA standards. It is targeted towards households and offices and provides automatic features and safety benefits like an end of life indicator and auto safety lock. Pureit challenges competitors by offering a Rs. 1 Crore safety challenge if another purifier can meet its 3 safety features. Contact information is provided for sales in major Indian cities.

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    367 views16 pages

    Pureit Water Purifier

    Uploaded by

    gunjeshthakur
    Pureit is a range of water purifiers sold in India and other countries with four models - Classic, Compact, Autofill, and Marvella. It uses a 4-stage purification process including a microfiber mesh, compact carbon trap, germ kill processor, and polisher. Pureit claims to remove germs without electricity or tap water and meet EPA standards. It is targeted towards households and offices and provides automatic features and safety benefits like an end of life indicator and auto safety lock. Pureit challenges competitors by offering a Rs. 1 Crore safety challenge if another purifier can meet its 3 safety features. Contact information is provided for sales in major Indian cities.

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    of 16

    A SALES PRESENTATION ON PUREIT

    Presented By: Gunjesh Prasad Thakur

    Introduction
    Pureit is a range of water purifiers made by Hindustan Unilever currently sold in India, Mexico, Brazil, Srilanka, Nigeria, Indonesia and Bangladesh, consisting of four models: Pureit Classic, Pureit Compact, Pureit Classic Autofill and Pureit Marvella. Pureit was first launched in Chennai in 2004. Pureit claims to meet the E.P.A. germ-kill criteria. Pureit Classic removes germs without needing electricity or pressurised tap water.

    Target Customer
    House hold offices

    Models
    Pureit is available in four models: Classic, Compact, Autofill and Marvella. Model Pureit classic Pureit Autofill Pureit compact capacity 18 litres 18 litres 10 litres Price(INR) 2000 3200 1000 6900 others manual automatic automatic Insta-service jug

    Pureit Marvella 4.5 litres

    4 stage purification process


    1.Microfibre Mesh 2.Compact CarbonTrap 3. Germ kill Processor 4.Polisher

    Purification Process of Marvella


    Unique Pleated Filter Unique Activated Carbon Filter Unique Germ kill Processor Unique Polisher

    Germ kill Kit


    Pureit has a replaceable set of consumables named as 'Germ kill Kit. it include (2)The Compact Carbon trap

    (3) the Germ kill Processor

    (4) and the Polisher

    Double Assurance of Safety


    Assurance 1 Germ kill Life Indicator

    Assurance 2 - Advanced Auto-Shut-off

    Pureit Water Purifier Features


    Complete protection from all water-borne diseases. Hassle-free water purifier. Clear and odour-free water. Best quality plastic 18 liter capacity Meet the E.P.A. Filter 1500 liters of water with one battery kit. Battery Kit costs Rs. 350/- Indian Rupee

    Benefit
    Automatic Benefits
    No electricity Automatic on/off feature Automatic Storage Insta Serve Jug

    Safety Benefits
    World Class germ kill safety End of life indicator Auto safety lock

    Competitor

    KENT GRAND

    USHA

    TATA SWACH

    KENT GOLD

    EUREKA

    Claim
    In 2009, Pureit had issued a Rs. 1 Crore safety challenge . If anyone can find a purifier which meets Pureit's 3 safety features then Pureit would give them Rs 1 Crore. It's been 2 years and till date no purifier in India has been able to meets Pureit's Safety challenge.

    Pureit Contact numbers for 4 metros in India


    Delhi 9212500600 Mumbai 9223600600 Kolkata 9230500500 Chennai 044-28237373 toll free no 1800228080 for BSNL/MTNL

    You can also drop them an email at pureit.hll@unilever.com

    For any further information, please contact the below address. Name- Gunjesh Prasad Thakur Mobile no: 91-9727838259 Email-Id: gunjeshthakur@gmail.com Website: http://www.hulpureit.com/index1.htm Address: Anand, Gujarat

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