(MIC)

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104

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http://lifenidea.nccu

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6/14/12

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http://lifenidea.nccu

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Steve Jobs

Bill Gates

party

6/14/12

6/14/12

http://lifenidea.nccu

(Augmented reality)

AR

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http://lifenidea.nccu

Total immersion
AR
AR

2010
ATOL AR

2011 eBay
Fashion See It
On AR

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http://lifenidea.nccu

2010 1 AR Holition IBM

AR

2010 12 Converse The

Sampler

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http://lifenidea.nccu

Olympus
2011 3 Total immersion
AR

1. Olympus AR
2. plug-in
3. AR

1 9

5 1 AR

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Olympus PEN
E-PL1
digital SLR
camera

http://lifenidea.nccu

 AR

2010 5 2

190

85%

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http://lifenidea.nccu

AR

AR

AR

AR

? !

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http://lifenidea.nccu

6/14/12

MUJI to Go

iButterFly
Honda Jazz
Local response

http://lifenidea.nccu

MUJI to
Go
MUJI 2003

2009 7 MUJI MUJI to GO

2010 11 ipad/iPhone Apps

MUJI CALENDAR

MUJI NOTEBOOK

MUJI to Go

MUJI apparel Catalog

MUJI to Go ipad / /

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http://lifenidea.nccu

 MUJI to go

Muji

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http://lifenidea.nccu

 MUJI to go

2011.4

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Google
Muji to Go

Safari

http://lifenidea.nccu

 MUJI to go

muji

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ipad

http://lifenidea.nccu

6/14/12

 iButterFly

1)

2)

iPhone

3)

4)

Twitter

5)

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iButterFly

Dentsu Group 2010 1

2010 11 1 Butterfly

2011 3 iButterfly Plus

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http://lifenidea.nccu

 Honda Jazz

2011 Honda
Honda Jazz App
This Unpredictable Life

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http://lifenidea.nccu

 Local response

2011/4/19
Facebook, Twitter, Foursquare,
Instagram, Flickr,

2 10

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http://lifenidea.nccu

Local response
CRM

(CRM)

1.

2.

3.

4.

5.

6.

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http://lifenidea.nccu

Local response

2000 Local Response

60% 15 -20%

10
powerade TV
550 $400
, $150 Verizon Ventures Charles
River Ventures

6/14/12

http://lifenidea.nccu

? !

6/14/12

http://lifenidea.nccu

 Evo Mouse &

magic cube

Celluon 2011 3

iPad, iPhone, Android ,Windows

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http://lifenidea.nccu

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Sana mobile OpenMRS =

http://lifenidea.nccu

2005 TOTO

2008
13 22
350,000~610,000
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2 6

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80%

http://lifenidea.nccu

LCD

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BMI

iStethoscope iPhone app

email

2009
7 15 0.99

6/14/12

http://lifenidea.nccu

2011 MIT Media Lab

digital stethoscope

= 10

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http://lifenidea.nccu

80 90

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http://lifenidea.nccu

 Sana mobile
OpenMRS =

Sana mobile

2009

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http://lifenidea.nccu

Sana mobile
1.

2.

3.

4.

OpenMRS

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http://www.sanamobile.org/

http://openmrs.org/

http://lifenidea.nccu

? !

6/14/12

http://lifenidea.nccu

600
75 1300
10 2000

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http://lifenidea.nccu


App

Check
A

Toilet ...

Click to edit Master subtitle style

6/14/12
http://lifenidea.nccu.edu.t

Check 2002

2006 Check a Toilet

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http://lifenidea.nccu

2010
iPhoneApp

GPS

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2010 iPhoneApp

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NPO
TOTO Check A
Toilet

NAVITIME Google

Check A
Toilet

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necomimi

Neurowear 2011 5
2011

6/14/12

http://lifenidea.nccu

Douglas C. Engelbart 1960

H-LAM/T (Human Augmented by the

Language, Artifacts, and Methodology, in which
he is Trained)
Augmented reality
Augmented human body

6/14/12

http://lifenidea.nccu

6/14/12

http://lifenidea.nccu
.edu.tw

6/14/12

http://lifenidea.nccu
.edu.tw