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Unit 4

Writing routine and goodwill messages


(chapter 6)

Writing routine and goodwill messages (09-10/02)

1. Using the direct pattern


Direct pattern
(p. __56 - 57__)

Indirect pattern
Writing routine and goodwill messages (09-10/02) 2

2. Follow the direct pattern to write a 3-part message


opening: p______ of writing / reference to
the previous contact

Step 5: compose the message

main body: background information,


d__________ of ideas

closing: desired response + d____, pleasant


______ing note

subject line: th____ of the message


Writing routine and goodwill messages (09-10/02)

(p. 109, 139 & 477)


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Quick check
Sample from my previous school

Writing routine and goodwill messages (09-10/02)

3. Routine messages
Common purposes: to a___________ receipt to inform (p. 113) to in_______ (p. 108, 110, 114, 134) to re_______ (p. 406) to place an order (p. 135) to make claim / com____ (p. 136-138) to respond (p. 99, 115, 139-142) to respond to claim (p. 142-145)
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To improve readability, use listing techniques


Make listed items p________ Use b_____, numbers or letters appropriately Use general accepted punctuation
(read Graphic Highlighting on p. 100, 101 & 111)

Writing routine and goodwill messages (09-10/02)

Get Organized by Listing Your Readers Questions


If your teacher tells you now that youll have a new assignment next week, what further questions would you ask?

Writing routine and goodwill messages (09-10/02)

Put yourself into your audiences shoes.

Writing routine and goodwill messages (09-10/02)

Some useful expressions to start your routine messages :-

Which one is most polite when communicating upwards?

Thank you for your letter of This is to acknowledge the receipt of your letter of This is to inform you that Please be informed that I would like to l_________________ that May / Can I request a copy of In re________ to / In connection ______ / With r________ to This is to answer your query concerning / regarding ...
More examples on Business English: Useful Expressions http://www.eslgold.com/business/useful_expressions.html
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Should we use passive voice? Should passive voice be used?


Shorten this paragraph / This paragraph could be shortened

Someone stole her car twice / Her Car was stolen twice
We appreciate your gift / Your gift is appreciated

Writing routine and goodwill messages (09-10/02)

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4. Goodwill messages

Writing routine and goodwill messages (09-10/02)

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4. Goodwill messages
Common purposes:a. to thank (p. 149-151) b. to show ap________ c. to congratulate d. to welcome e. to recommend (p. 146-148) f. to show sy________ (p. 151)

Writing routine and goodwill messages (09-10/02)

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5. Principles of writing these messages


be s______: discuss the receiver, not the sender be s______: give specific details of favour be s______: show honest feelings, not pretentious language be sp__________: use natural language be s______: avoid documentation & wordiness (p. 149)

Writing routine and goodwill messages (09-10/02)

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Quick check

Be spontaneous, avoid canned language


If I may be of service, please do not

hesitate to contact me.

Sorry for any inconvenience caused.


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Last Check
The paragraph below contains 70 words. Can you cut it down to 35 words or less?

This document is for the purpose of giving the reader a detailed explanation of the inventory process. It describes the activities we currently do in the majority of instances on a daily and weekly basis. In order to provide an introduction to the process for employees who work on a temporary basis, we also have prepared an overview, which describes the highlights of the inventory process in just two pages.
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